Channel Marketing North

4 days ago

Lucknow, Uttar Pradesh, India Smart Source Full time ₹ 6,00,000 - ₹ 18,00,000 per year

A potential candidate to assist our company to develop and execute suitable brand-building strategies at the Regional Last Mile Stores & Consumer Touch Points. In this role, youll be required to brainstorm ideas that meet our marketing & business objectives, help plan & execute shop expansion strategies and report on executions

  • The ideal candidate should be passionate for niche subjects like retail marketing, BTL, event marketing and OOH marketing.
  • The understanding of latest technologies in IT space/electronics & PC Gaming will be preferred.

Key Responsibilities-

  • Regional Shop Expansion Project Management: to lead regional Shop Expansion Marketing activities, play a regional role of managing the program through various distributed functional teams
  • Visual Merchandising Management: Plan, Execute & review POSM, Collaterals, & brandings at the last mile store for the region.
  • Planning and Organizing Events: Plan, Organize local consumer & channel partner events
  • Performance Analysis: Analyze new and existing marketing programs to determine effect on sales and augment marketing strategies as necessary in context to region & channel marketing
  • Vendor management: visits for quality check and audits
  • Market visit: for event execution, exclusive store inspection as well as competition analysis

Qualification-

  • MBA - Marketing/Graduation
  • Skills Required: Project Management & Inter-Personal Communication
    • Product Knowledge: Interest in Technology & good knowledge of IT products
  • Areas covered: Delhi, Haryana, Punjab, Himachal, J& K, Rajasthan, UP & UK
  • Experience: min. 5 years in retail marketing
  • Strong hold on fundamentals of Retail Marketing & BTL
  • Excellent time management and project prioritization skills

Interested candidates kindly share your resume on -

Regards,

Anju Salunke

Smart Source

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