
Digital Marketing Specialist
4 days ago
Job Summary
We are seeking a results-driven and creative Digital Marketing professional to develop, implement, track, and optimize our digital marketing campaigns across all digital channels. The ideal candidate will have a strong grasp of current marketing tools, strategies, and best practices — and be able to lead integrated digital marketing campaigns from concept to execution.
Key Responsibilities
- Plan and execute all digital marketing activities including SEO, SEM, email, social media, and display advertising campaigns.
- Design, build, and maintain the company's social media presence (LinkedIn, Instagram, Facebook, Twitter, YouTube, etc.).
- Measure and report the performance of all digital marketing campaigns and assess ROI and KPIs.
- Identify trends and insights and optimize spend and performance based on these insights.
- Brainstorm new and creative growth strategies through digital marketing.
- Collaborate with internal teams (content, design, sales, IT) to create landing pages and optimize user experience.
- Utilize A/B testing, Google Analytics, and other marketing analytics tools to monitor performance.
- Manage and maintain the company website and ensure content is up to date and SEO-optimized.
- Develop engaging online content including blogs, social media posts, videos, and infographics.
- Stay up to date with the latest trends and technologies in digital marketing.
Job Type: Full-time
Pay: ₹15, ₹20,000.00 per month
Work Location: In person
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