Product Marketer

2 weeks ago

Ahmedabad, Gujarat, India Saleshandy Full time ₹ 10,00,000 - ₹ 50,00,000 per year

Hey there, future Product Marketer

Are you passionate about how products work, how users adopt them, and how stories turn features into value? If you're looking for a hands-on role where you get to work across product, growth, and customers — this one's for you.

About Saleshandy
Saleshandy is a cold email outreach platform that helps SDRs scale campaigns, improve deliverability, and generate more meetings. Since 2016, we've grown into a profitable SaaS company with 65+ team members, loved by 70% of users from the US and UK.

We're now scaling from $1M to $5M ARR and looking for smart minds to help us grow faster.

What You'll Focus On

  • Become the voice of the product Understand what we're building, why it matters, and how it solves real user problems. Translate features into crisp, compelling messaging that users connect with.
  • Make launches memorable Plan and execute go-to-market strategies for new features. Craft messaging, feature pages, in-app announcements, and emails that drive excitement and adoption.
  • Drive activation and adoption Turn new signups into power users through onboarding guides, use cases, and walkthroughs that help users reach their "aha" moment faster.
  • Create conversion-worthy content Collaborate on customer stories, product updates, and enablement materials that educate, excite, and convert. Support sales and lifecycle campaigns with targeted content.
  • Collaborate cross-functionally Work closely with product, growth, design, and support teams to ensure smooth launches, aligned messaging, and a unified user experience.
  • Dig into the market Analyze competitors, user behavior, and market trends to sharpen our positioning and discover new opportunities for impact.

You Should:

  • Have minimum 1+ years of experience in product marketing at a SaaS company.
  • Love writing — you can simplify complex ideas into clear, human-friendly messages.
  • Be curious about how SaaS products grow and what users actually care about.
  • Enjoy working with product, design, and customer-facing teams.
  • Be comfortable with user data and analytics to support decision-making.

Why Join Saleshandy?

  • Work directly with the product team and see your work impact real metrics.
  • Launch features, own experiments, and grow quickly through ownership.
  • Be part of a product-led growth journey, not a corporate content mill.
  • Collaborate with a smart, passionate team that values deep thinking and fast execution.
  • Enjoy flexible work hours, async culture, and personal development support.

How We Work

  • We follow the OKR methodology to stay focused and aligned.
  • We're inspired by companies like Ahrefs, 37Signals, and Linear — product-first and long-term focused.
  • We believe in writing clearly, thinking independently, and moving fast.

You'll Work Closely With:

  • Akash (Associate Growth Marketing Manager)
  • Hrishikesh (Video Lead)
  • Rachna (Content Marketing Manager)
  • Anil (CMO)
  • Product and Design teams

Tools You'll Use

  • Product Analytics: Mixpanel
  • Project Management: Basecamp
  • Writing & Design: Notion, Figma, Loom

Perks & Benefits

  • Personal development budget for books, courses, and conferences
  • Health insurance allowance
  • Annual team retreats (You help pick the location)
  • Flexible work hours and async-first culture

What's Next?

  • Apply with your resume and portfolio (writing samples welcome)
  • Intro chat with Akash
  • Small take-home assignment
  • Final interview to assess culture fit
  • Offer + Welcome to the Ikigai Tribe

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