Enterprise Marketing Manager,

1 week ago


Mumbai, Maharashtra, India Apple Full time

At Apple, we help businesses reimagine how people work. By combining powerful hardware, intuitive software, and a secure ecosystem, we enable organisations to innovate and achieve more. Imagine transforming the way India's leading businesses and institutions operate. We believe organisations deserve experiences that spark innovation, creativity and productivity. By creating powerful tools, resources and stories, we empower enterprise customers to unlock the potential of Apple products and transform how people work - extending these benefits to education to help institutions modernise learning for the future. We're seeking an Enterprise Marketing Manager to lead Apple's marketing efforts with India's most influential businesses. You will define and execute Apple's enterprise marketing strategy-working with CIOs, IT leaders, decision makers, and partners to showcase the unique value of Apple at work. You'll develop compelling narratives, launch integrated programs, and influence cross-functional teams to accelerate adoption. You will also support education initiatives where appropriate, ensuring alignment with Apple's broader mission.

Description

In this role, you will lead Apple's Enterprise marketing strategy for India while supporting high-impact education initiatives. You'll engage deeply with enterprise customers, institutional leaders and partners to understand their needs and drive awareness and adoption of Apple solutions. You'll communicate Apple's unique value proposition, develop and implement campaigns, collaborate cross-functionally, and track performance to drive continuous improvement.

Responsibilities

  • Setting strategic direction and driving execution of marketing programs and channel campaigns across enterprise markets, with targeted education initiatives as appropriate.
  • Creating key customer-facing assets, presentations, marketing resources and digital content to enable partners, sales teams and enterprise customers.
  • Leading integrated marketing programs to drive awareness, preference and adoption of Apple products across business verticals.
  • Serving as the voice of enterprise customers in India, collecting input and providing insights for future product development and messaging.
  • Collaborating closely with Product Marketing, Sales, Marcom, PR and Retail to drive program priorities, narratives and results.
  • Interpreting marketing research and data analytics to inform messaging, product roadmaps and go-to-market strategies.
  • Monitoring emerging market trends to strategically position Apple for future success in Enterprise and Education.
  • Tracking performance of initiatives and overall customer momentum in enterprise, with secondary focus on education projects.
    We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment. Please contact us to request accommodation.

Minimum Qualifications

  • 8+ years of product or program marketing experience in enterprise technology, B2B or adjacent industries.
  • Proven success developing and executing marketing programs that deliver measurable impact.
  • Bachelor's degree required.
  • Flexibility to travel within India (up to 30% of the time).

Preferred Qualifications

  • Ability to craft compelling, benefit-based positioning, messaging and product differentiation for enterprise customers.
  • Expertise in developing customer-facing content with unyielding attention to detail.
  • Excellent communication, presentation and storytelling skills with senior audiences; demonstrated ability to build high-impact marketing narratives and programs.
  • Proven ability to build partnerships and influence others to move initiatives forward.
  • Creative problem-solver who navigates ambiguity, provides structure around processes, and maintains a positive "can-do" attitude.
  • Passion for helping organizations and institutional leaders get the most out of Apple's ecosystem.
  • Experience working with creative, media and event agencies.
  • Strategic planning expertise with the ability to prioritize and manage multiple projects to meet deadlines.
  • Strong cross-functional collaborator who thrives in fast-paced environments.
  • Creative and authentic storyteller with exceptional writing, editing and presentation skills in English.
    MBA or equivalent experience preferred.

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