Junior Digital Marketing Executive

2 weeks ago

Pune, Maharashtra, India SiGa Systems Full time ₹ 9,00,000 - ₹ 12,00,000 per year

We're looking for a dynamic Digital Marketing Executive at SiGa Systems to plan, execute, and manage digital campaigns that drive online growth and enhance clients' presence.

Desired Competencies:

  • Experience in IT lead generation (WordPress, .NET, Java, PHP, React)
  • 1+ year managing Google Ads, Facebook Ads, LinkedIn Ads with higher budgets
  • Strong understanding of SEO, SEM, PPC, social media, and email marketing
  • Experience with marketing automation & analytics tools (Google Analytics, HubSpot)
  • Knowledge of HTML, CSS, JavaScript for SEO
  • Creative, analytical, and data-driven with strong project management skills
  • Excellent communication, problem-solving, and teamwork abilities

Roles & Responsibilities:

  • Plan, execute, and manage PPC campaigns across Google, Bing, Facebook, and social media
  • A/B test ads, landing pages, and targeting to improve conversions
  • Manage campaign budgets and maximize ROI
  • Develop and execute digital marketing strategies aligned with business goals
  • Analyze market trends, competitors, and customer behavior to identify opportunities
  • Generate leads, nurture prospects, and collaborate with cross-functional teams
  • Maintain reports, forecasts, and client relationship management
  • Continuously optimize campaigns and follow-up processes for better results

Qualifications

  • Bachelor's degree in Marketing or related field
  • Excellent understanding of digital marketing concepts
  • Experience with business to customer social media and content generation
  • Strong creative and analytical skills

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