Digital Marketing, Community

1 day ago

Bengaluru, Karnataka, India Neolacta Lifesciences EST Pvt Ltd Full time ₹ 9,00,000 - ₹ 12,00,000 per year

Designation : Digital Marketing, Community & SEO Lead

Notice Period - Immediately

Mode - Work from Office

Salary - Best in the Industry

Role Overview

  • Lead organic growth, community building, and SEO visibility across LinkedIn, Pinterest, and Indian-first apps (ShareChat, Moj, Josh, Koo)
  • Target audience: Neonatologists, parents, Lactation Consultants,
  • Blend thinking with hands-on execution managing communities and optimizing web presence

Key Responsibilities

Community & Content Growth

  • Build and manage active online communities across multiple platforms
  • Partnership with existing parenting communities: Work with BabyChakra, Momspresso, The Baby Destination, and regional Facebook groups for cross-posting donation stories. Manage tie-ups for guest blogs, reels etc
  • Develop organic, content-led strategies posts, videos, carousels, regional content
  • Engage directly with HCPs, influencers, and niche audiences to enhance credibility

Website Management & SEO

  • Oversee website content updates for accuracy and SEO alignment
  • Collaborate with developers and designers for UX and content improvements

Analytics & Insights

  • Measure digital performance across social and web platforms
  • Use analytics tools to refine content, community, and SEO strategies

Must-Have Skills

  • Experience in organic marketing, community management, SEO and in email or Whatsapp campaigns
  • Prior experience in either B2B or B2C
  • Hands-on use of LinkedIn, Pinterest, and Indian-first platforms (ShareChat, Moj etc)
  • Familiarity with WordPress, Google Analytics, and SEO tools
  • Strong ability to create engaging, multi-format content
  • Analytical and creative approach to digital engagement

Donts This Role is NOT For

  • Marketers focused only on paid ads or short-term results
  • Candidates limited to FB/Instagram
  • Individuals who have managed agencies rather than individual tasks

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