Performance marketing executive

20 hours ago

Bengaluru, Karnataka, India Graphy Inc. Full time ₹ 9,00,000 - ₹ 12,00,000 per year

Job Title:
Performance Marketing Executive

Company:
Graphy Inc.

Location:
Domlur, Bangalore, India (On-site)

About Graphy:

Graphy is empowering creators to build, scale, and monetize their knowledge. We're on a mission to help creators grow with the right tools, data, and strategies — and performance marketing plays a huge role in that journey.

We're looking for a
Performance Marketing Executive
who can take ownership of campaigns, drive measurable results, and fuel our growth engine.

Key Responsibilities:

  • Plan, execute, and optimize
    paid marketing campaigns across
    Google Ads (Search, Display, YouTube)
    and
    Meta Ads (Facebook, Instagram)
    .
  • Own the
    performance marketing funnel
    : from campaign setup to reporting, analysis, and continuous optimization.
  • Track, monitor, and analyze key metrics such as
    CPC, CAC, ROAS, CTR, conversions
    , ensuring efficiency and ROI.
  • Collaborate with design and content teams to develop
    compelling creatives, ad copies, and landing pages
    that convert.
  • Run
    A/B tests
    on creatives, targeting, and messaging to enhance campaign performance.
  • Stay ahead of the curve by keeping up with
    latest industry trends, tools, and best practices
    in performance marketing.
  • Partner with product and growth teams to ensure alignment between campaigns and
    business goals / user acquisition strategies
    .
  • Deliver
    weekly and monthly performance reports
    with actionable insights and recommendations.

Requirements:

  • 2–4 years
    of proven experience in performance marketing or digital advertising.
  • Hands-on experience with
    Google Ads
    and
    Meta Ads Manager
    (Search, Display, Video, Facebook, Instagram).
  • Strong analytical skills; proficiency with
    Google Analytics, Tag Manager, Excel/Sheets
    .
  • A creative mindset with the ability to
    ideate ad copies, hooks, and innovative campaign strategies
    .
  • Excellent
    communication and collaboration skills
    .
  • Ability to
    manage budgets, forecast performance, and optimize for ROI
    .
  • Experience with other channels like
    LinkedIn Ads or Twitter Ads
    is a plus.
  • Familiarity with
    funnel optimization, retargeting strategies, and attribution models
    is preferred.
  • Hindi proficiency is mandatory.

Location:

This is a
full-time on-site role
based out of our
Domlur, Bangalore.

Why Join Us?

At Graphy, you'll be part of a fast-growing team working at the intersection of
creators, technology, and growth marketing
. If you're data-driven, growth-focused, and ready to make an impact — we'd love to meet you


Apply Now
and help us shape the future of the creator economy.

.

.

.

Hiring #PerformanceMarketing #DigitalMarketing #GrowthMarketing #Graphy

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