
Martech Manager
1 week ago
AMEA MDS Martech Manager
Job DescriptionAre You Ready to Make It Happen at Mondelēz International?
Join our Mission to Lead the Future of Snacking. Make It Uniquely Yours.
You are part of a team that experiments with cutting-edge technologies, delivering solutions revealed as a result of the testing and learnings, and developing strong partnerships to enable growth through innovation and agile methodologies.
How you will contribute
You will implement pilot projects to drive disruptive ideas across the organization, using the learnings from these projects to inform decisions on whether to incorporate them as a portfolio project or to introduce them as a new proof of concept. You will also get to experiment with cutting-edge technologies while at the same time building strong partnerships within the business to build a strong pipeline of ideas to pursue. In addition, you will get to bring the outside in by building relationships with start-ups and building your knowledge of actual proof-of-concept cases, and scope, align, adopt and leverage technology for respective learnings and pilots.
What you will bring
A desire to drive your future and accelerate your career. You will bring experience and knowledge in:
- Project management including knowledge of Agile
- Technical expertise and a passion for innovation, understanding a variety of disruptive technology products and services
- Technical and business acumen to evaluate opportunities with internal and external partners
- Machine learning/artificial intelligence programming languages
- The start-up landscape
- Familiarity with the fast-moving consumer goods or related sector
- Leading internal and external teams through complex challenges and developing creative solutions/options
- Driving for results and Analytical Skills
More about this role
What you need to know about this position:
Purpose of Role
As the AMEA MDS Martech Manager, you will define, drive and deliver the region's MarTech strategy. You will be a hands-on orchestrator for driving digital capability together will Global product teams. Operating in a lean, high-impact team, this role demands a strong individual contributor mindset paired with strategic influence. You will be responsible for end-to-end implementation of MarTech platforms, acting as a connector across global teams, business units, vendors and data/tech squads.
You must be comfortable designing scalable solutions, solving day-to-day challenges and translating business needs into tangible outcomes while leading programs independently when needed and driving collaboration where it matters most.
What extra ingredients you will bring:
Main Responsibilities
Hands-on Program Leadership
- Drive the implementation of MarTech platforms (e.g., CDP, CRM, CMS, Gen AI tools, etc.) across market from discovery to deployment at scale.
- Lead use case workshops and partner with stakeholders to define scope and objectives.
- Manage project routines, set agendas, track timelines, resolve dependencies, lead Steercos and drive on-time delivery.
- Solve operational challenges and manage risk proactively, escalating where needed with clear mitigation plans.
End-to-End Solution Ownership
- Conduct detailed business analysis to understand and document requirements.
- Templatize key asks to streamline discovery and delivery processes across markets.
- Own architecture, integration and rollout of platforms in alignment with global standards.
- Define metrics for success and deliver measurable business value through each deployment.
- Manage data readiness, source integrations, pipelines and workflows with data teams.
Strategic Planning & Cross-Functional Collaboration
- Shape the regional MarTech roadmap in close alignment with Business Unit CIOs, Global Consumer Solutions, Consumer Experience and D&A.
- Evaluate market readiness and create implementation plans tailored to maturity stages across AMEA; negotiate AC asks.
- Drive adoption and prioritization of the global tech stack across Business Units.
- Lead test-and-learn programs including Gen AI initiatives and scale proven solutions with product teams.
Platform & Vendor Management
- Lead vendor due diligence, contract negotiation and platform selection with strategic and commercial rigor.
- Define and govern SLAs, performance metrics and regular review cycles with technology partners.
- Phase out legacy tools, manage upgrades and drive cost efficiencies/ rationalization across the stack.
Data & Governance
- Enable data capture and integration across digitized and non-digitized sources via APIs and connectors.
- Monitor compliance with security, data privacy, data assurance and consent management standards. Lead data assurance committee for consumer data in the region.
Capability Model
- Operate effectively within a lean team structure, independently leading workstreams and cross-functional efforts.
- Upskill internal stakeholders through training sessions, hands-on demos and enablement plans.
- Build a scalable operating model and knowledge base that reduces reliance on centralized support.
KPIs / Dimensions
- On-time and in-scope delivery of MarTech platform rollouts
- Platform adoption and First Party Data maturity across key markets
- ROI on platform investments and Partner performance (SLA adherence, uptime, cost/value optimization)
- Capability uplift of regional teams via enablement and training
Preferred Education and Career Experiences
- Bachelor's degree in technology, Marketing, or Business; MBA or equivalent a plus
- 8 –12 years of experience in Digital transformation or Marketing technology within consumer-facing industries (FMCG, Retail, Telecom, Ecom, Healthcare, etc.)
- Proven experience leading end-to-end MarTech implementations across multiple markets
- Hands-on expertise in CDPs (e.g., Lytics, Segment, Adobe), CRMs (e.g., HubSpot, Salesforce), supporting tools (e.g., GA4, CMS, Digital Shelf, DAM, etc.) and exposure to leading Emerging Tech (Gen AI) PoCs.
Key Skills and Competencies
- Strategic and hands-on mindset; able to independently lead execution while influencing direction
- Deep understanding of MarTech tools, trends and the data-driven marketing ecosystem
- Experience with software development life cycles and agile product delivery
- Strong communicator with the ability to influence across technical and non-technical stakeholders
- Organizational agility with the ability to work cross-functionally across geographies
- Vendor management and commercial negotiation experience
- Continuous improvement mindset with a bias for action and experimentation
- Strong analytical, problem-solving and presentation skills
- Resilient, resourceful and adaptable in a fast-paced, lean team environment
Mondelēz International is an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, gender, sexual orientation or preference, gender identity, national origin, disability status, protected veteran status, or any other characteristic protected by law.
Job TypeRegularDigital Strategy & InnovationTechnology & Digital Experience LevelMid Level-
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