
Digital Marketing Coordinator
3 days ago
Key Responsibilities
Lead Generation & Nurturing
- Use LinkedIn, WhatsApp Business, and other tools to connect with potential candidates.
- Engage with prospects via chat, direct messages, and calls to build trust and interest on different social media platforms like WhatsApp, Instagram and LinkedIn.
- Book appointments for free webinars and resume reviews.
- Follow up with leads consistently to encourage sign-ups and conversions.
- Checking daily logs for the meeting and follow up with them according to the requirement.
Content & Communication
- Write clear, compelling copy for success stories, email campaigns, and social media posts.
- Support the creation of digital marketing materials that highlight our services and success stories.
- Work with our team to craft messaging that resonates with job seekers in Canada.
- Track leads and maintain organized records of outreach and follow-ups.
- Provide regular reports on engagement, conversions, and outcomes.
Collaboration & Strategy
- Work closely with the Canadian team to understand business goals and align marketing efforts.
- Share insights from candidate conversations to improve our coaching programs.
- Suggest new ideas to improve engagement, conversions, and candidate experience.
Requirements
- Excellent communication skills in English (both written and spoken).
- Strong interpersonal skills with the ability to build rapport quickly.
- Prior experience in digital marketing, lead generation, or sales coordination is a plus.
- Hands-on experience with LinkedIn, WhatsApp Business, and CRM tools (or willingness to learn).
- Ability to write simple, persuasive, and error-free content.
- Strong organizational skills to manage multiple conversations and tasks.
- Self-motivated, reliable, and able to work independently in a remote setup.
Preferred Qualifications
- Experience in the education, coaching, or career services industry.
- Familiarity with webinar promotion, event registrations, or online course marketing.
- Basic knowledge of social media ads, email marketing, or SEO would be an advantage.
Work Schedule & Compensation
- Hours: 40-50 hours per week (Overlap with Canadian EST hours preferred).
- Location: Remote (India).
- Compensation: Competitive, based on skills and experience.
Why Join Us?
- Work with an international team helping professionals achieve their career goals in Canada.
- Gain exposure to global digital marketing practices.
- Opportunity to grow into larger marketing and leadership roles as the company scales.
- Flexible, remote work environment.
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