
E-Commerce / Key Account Manager
1 day ago
E Commerce - KAM - Offline Sales / Online Sales Modern Trade - Personal Care-Industry
KRA's For Offline Sales Position KAM (Personal Care)
Key Responsibilities:
- Manage day-to-day business with assigned modern trade accounts (Big Bazaar, Reliance Retail, D-Mart, Spencer's, etc.).
- Drive secondary sales and ensure achievement of monthly, quarterly, and annual sales targets.
- Negotiate with store managers/merchandisers for visibility, shelf space, and in-store promotions.
- Plan and execute promotional activities, product launches, and schemes at store level.
- Track and ensure timely execution of sales orders, stock replenishment, and merchandising standards.
- Maintain strong relationships with key stakeholders including buyers, category managers, and operations staff.
- Monitor competitor activities, pricing, and promotions in modern trade channels.
- Regularly analyze sales data and share insights with the management team for better planning.
- Coordinate with distributors/stockists to ensure product availability at the store level.
- Ensure timely collection of outstanding payments from modern trade partners.
- Conduct periodic market visits to ensure brand visibility and compliance with merchandising standards.
Key Skills & Competencies:
- Strong understanding of
Modern Trade business (offline sales)
. - Excellent negotiation and relationship management skills.
- Ability to analyze sales data and prepare actionable reports.
- Good communication, presentation, and interpersonal skills.
- Result-oriented with a proactive approach.
- Knowledge of merchandising, planograms, and retail execution.
KRA's For Online Sales Position (Ecommerce- Quick Commerce)
- Responsible for Accounts On-Boarding and business development
- Product listing on all e-commerce platforms
- Should have knowledge or worked with all e-commerce platforms
- Have worked with Inventory/Alpha/SOR Model with all the
e-commerce
players - Good knowledge about pricing
- Good understanding about retail/FMCG business
- Proficiency in Excel and PowerPoint
- Should have an idea about content, Lifestyle Images, and A+ content and listings
- Should be able to coordinate with the Performance marketing team regarding ads and visibility to grow the business
- Handeling from sellers points
- Should be able to close JBPs and achieve the targets
- Drive the growth of
e-commerce
business by enhancing managing relationships with the retailers - Overseeing the daily operations of an Online retail business
- Should effectively co-ordinate with cross-functional team
Eligibility -
- Minimum Experience Required - 5 to 10 Years
- Preferable from Personal Care Industry
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