Meta ads Expert

2 days ago

Noida Sector Noida Uttar Pradesh, India IMTS Full time ₹ 18,00,000 - ₹ 26,00,000 per year

Job Title: Meta Ads Expert (Facebook & Instagram Ads Specialist)

Location: Noida, India (Onsite/Hybrid/Remote as per company policy)

Employment Type: Full-time

Experience Required: 2–5 years in Meta Ads Management

About the Role:

We are seeking a skilled Meta Ads Expert to plan, execute, and optimize performance-driven ad campaigns across Facebook, Instagram, and Audience Network. The ideal candidate should have hands-on experience in campaign setup, audience targeting, creative strategy, and performance analysis to maximize ROI.

Key Responsibilities:

  • Develop and manage paid advertising campaigns across Meta platforms (Facebook, Instagram, Messenger, Audience Network).
  • Conduct detailed audience research and segmentation for precise targeting.
  • Create and test multiple ad creatives, copy, and formats to optimize performance.
  • Monitor and analyze campaign performance metrics such as CTR, CPC, CPA, ROAS, etc.
  • Implement A/B testing strategies for continuous improvement.
  • Collaborate with design and content teams to align ad visuals and messaging.
  • Stay updated on Meta's advertising policies, trends, and best practices.
  • Prepare regular performance reports and insights for management or clients.

Required Skills & Qualifications:

  • Proven experience in managing Meta Ads with measurable results.
  • Strong understanding of Facebook Ads Manager, Business Suite, Pixel setup, and Conversion API.
  • Proficiency in campaign optimization, audience retargeting, and conversion tracking.
  • Knowledge of Google Analytics or other performance tracking tools.
  • Excellent analytical and reporting skills.
  • Ability to manage ad budgets efficiently and deliver high ROI.

Job Types: Full-time, Permanent

Pay: ₹18, ₹26,000.00 per month

Benefits:

  • Flexible schedule
  • Health insurance
  • Internet reimbursement
  • Leave encashment
  • Life insurance
  • Paid sick time

Work Location: In person

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