Sales Officer

4 days ago

Meerut, Uttar Pradesh, India DFM Foods Full time ₹ 4,00,000 - ₹ 12,00,000 per year

Role & responsibilities

  • Achieving revenue targets for the territory
  • Ensuring periodic primary business from the channel partners
  • Ensuring timely offload of monthly targets, schemes, special agendas and incentives to the PSR's/ISR's/RDS.
  • Daily monitoring of sales and retail productivity and weekly sales review
  • Continuous on the job training of PSR's & ISR's.
  • Verifying the updating/ operation of Beats through Bizom.
  • Daily market visits of atleast one route per day.
  • Monitoring secondary sales and closing stock of all distributors to ensure secondary sales are in line with primary.
  • Rollout of sales automation process ensuring adherence to automation adoption
  • Driving leading indicators like productivity percentage, lines sold, throughput etc.
  • PJP (Permanent Journey Plan) ISR/PSR.
  • Channel wise business plan (split between retail, wholesale and rural)
  • Responsible for ensuring success of sales development projects undertaken by the company- adding new units, new sub-stockists, wholesalers
  • Increase distribution of all brands (Numeric Distribution- adding no. of new outlets or coverage & Weighted Distribution- share of a category in a particular market)
  • Execution of launch of new products
  • Ensure to increase lines sold, effective coverage, productivity, VPO (value per outlet)
  • Ensure to increase billing efficiency of distributors product-wise Appointment of new / replacement distributor

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