SEO Executive

5 days ago

Delhi, Delhi, India Poppy Pulse Full time

Company Description

Poppy Pulse is an innovative force in the Web and App development industry, dedicated to bridging the gap in high-tech quality design, advanced coding, and scalability. With a focus on the digital realm, the company excels in creating unique digital products, brands, and websites for clients. By prioritizing creativity and cutting-edge technology, Poppy Pulse ensures its clients stand out in a competitive market.

Role Description

This is a full-time on-site role for an SEO Executive, based in New Delhi. The SEO Executive will be responsible for conducting keyword research, optimizing on-page SEO elements, developing link-building strategies, and performing SEO audits. Additionally, the role involves leveraging social media marketing strategies to boost client visibility and performance across digital platforms.

Essential Duties and Responsibilities:

  1. Develop and implement comprehensive SEO strategies to improve organic search rankings and drive targeted traffic to our digital properties.
  2. Conduct thorough keyword research to identify opportunities for content optimization and creation.
  3. Optimize website content, meta tags, URLs, and other on-page elements to align with SEO best practices and improve search engine visibility.
  4. Build and execute off-page optimization strategies, including link-building, to enhance the authority and credibility of our digital assets.
  5. Collaborate with the IT team to address technical SEO issues, including site speed, mobile optimization, and crawlability.
  6. Work closely with content creators to ensure that new and existing content aligns with SEO goals and strategies.
  7. Utilize analytics tools to monitor SEO performance, track key metrics, and provide regular reports with actionable insights.
  8. Stay abreast of industry trends, algorithm updates, and emerging technologies to ensure the continuous improvement of SEO strategies.

Qualifications

  • Proficiency in Keyword Research and On-Page SEO techniques
  • Experience in Link Building and conducting thorough SEO Audits
  • 2 to 3 years of experience in SEO, with a focus on strategy and execution.
  • Proven track record of improving search engine rankings and organic traffic.
  • Deep understanding of SEO best practices, algorithms, and ranking factors.
  • Experience with SEO tools such as Google Analytics, SEMrush, Moz, etc.
  • Strong analytical and problem-solving skills.
  • Excellent communication and collaboration skills.

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