
Digital Marketing Executive
4 days ago
Role & responsibilities
Graphic Design
- Design promotional materials, product visuals, digital banners, infographics, and brochures.
- Develop visually consistent branding across all platforms.
- Collaborate with marketing/sales teams for creatives aligned with campaigns.
- Edit and prepare visuals for print and digital use.
Content Creation
- Develop engaging content for website, social media, and marketing materials.
- Write concise and creative captions, posts, and short-form copy for digital media.
- Assist in content planning and brand storytelling initiatives.
- Create short videos, reels, or motion graphics for campaigns (preferred).
Social Media Management
- Handle company pages across LinkedIn, Instagram, Facebook, YouTube, etc.
- Plan and schedule regular posts with consistent brand messaging.
- Monitor engagement, respond to followers, and increase brand visibility.
- Analyse performance metrics and suggest growth strategies.
Email & Digital Marketing
- Design and execute mass marketing email campaigns (Mailchimp, HubSpot, or similar).
- Create visually appealing and mobile-optimized email templates.
- Manage email lists, segmentation, and performance analytics.
- Support lead generation and brand awareness through digital initiatives.
Preferred candidate profile
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