Brand Marketing Manager
6 days ago
Join Coschool Where Learning Meets Innovation
Are you ready to build a brand thats reshaping the future of education?
At Coschool, were redefining how education is delivered by integrating cutting-edge Gen-AI technology into a next gen EdTech platform.
Now, were on the lookout for a creative powerhouse a strategic thinker, passionate storyteller, and master executor to lead our brand marketing efforts.
What You'll Own
Brand Campaign Ideation & Execution
- Develop, execute, and track end-to-end marketing campaigns aimed at increasing brand visibility and engagement.
- Continuously refine strategies based on performance metrics and market feedback.
Content Creation & Oversight
- Ideate and lead creation of impactful brand assets including videos, graphics, and written content.
- Collaborate with internal teams and external agencies to produce high-quality deliverables on time.
Agency & Vendor Management
- Serve as the primary point of contact for creative and marketing agencies, ensuring alignment & track with brand guidelines and campaign objectives.
Brand Voice & Consistency
- Own and maintain Coschool's brand voice across all platforms, ensuring messaging resonates with target audiences.
- Provide brand guidelines and training for internal teams to uphold consistency in communications.
Trend Monitoring & Social Engagement
- Stay updated on industry trends, social media shifts, and emerging platforms.
- Identify creative opportunities to integrate Coschool into relevant conversations and communities.
Distribution & Channel Strategy
- Leverage a deep understanding of different marketing channels (digital, traditional, SEO, social, PR, influencer marketing, events etc.) to maximize brand reach.
- Experiment with new channels and assess ROI to optimize resource allocation
What We're Looking For.
- 5 to 10 years in brand marketing, content marketing, or a related field, with a demonstrated track record of successful brand-building campaigns.
- Proficient in content ideation and creation, including video, graphic, and editorial storytelling.
- Ability to conceptualize unique marketing initiatives that resonate with diverse audiences and drive brand awareness objectives.
- Excellent written and verbal communication skills; comfortable collaborating cross-functionally and managing external partners.
- Strong analytical skills to interpret campaign data and market trends; ability to transform insights into actionable recommendations.
- Proven ability to juggle multiple campaigns, manage budgets, and meet deadlines in a fast-paced environment.
- Genuine interest in Edtech, emerging technologies, and the potential impact of AI on learning.
- Resourceful, proactive, and adept at driving initiatives forward with minimal oversight
Why You'll Love Coschool
- Creative freedom to experiment and innovate.
- A purpose-driven mission that's transforming education worldwide.
- A high-energy team of thinkers, builders, and dreamers.
- Real ownership and growth your work will make waves.
- A chance to shape a brand from the ground up and make it unforgettable.
Ready to tell our story to the world?
Apply now and be part of something that matters.
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