Product Manager

1 day ago


Bhopal, Madhya Pradesh, India Dainik Bhaskar Group Full time ₹ 12,00,000 - ₹ 36,00,000 per year

About the Vision

Dainik Bhaskar Group is on a mission to become Indias most efficient and analytical sales organization transforming how media companies engage and grow with their clients.

This role is at the heart of that journey building the country's first truly intelligent, end-to-end Ad-Sales Platform (B2B + B2C), integrating AI, analytics, and consulting capabilities to empower a 1000+ member sales force and thousands of clients and agencies across India.

Role Overview

As Product Manager, you will play a pivotal role in modernizing business processes across Sales, Distribution, and Finance, influencing key decision-makers and shaping the company's digital roadmap.

You will conceptualize, integrate, and scale a single unified platform that brings together everything our sales organization, clients, and ad agencies need — from campaign planning to booking, billing, and analytics.

You'll work with cross-functional tech teams of 12+ members that bridges business, sales, and engineering to deliver one seamless experience.

Key Responsibilities:

1. Product Vision & Strategy

  • Translate Dainik Bhaskar's vision into a product roadmap for a data-first, AI-enabled sales and commerce ecosystem.
  • Integrate existing systems (CRM, Order Management, billing, analytics) into a unified platform with smooth cross-functional workflows.
  • Define product goals and KPIs around sales efficiency, client engagement, and revenue impact.

2. Unified Platform Development

  • Lead the integration of modules that allow:
  • Clients and agencies to book ads, track campaigns, generate invoices, and make digital payments.
  • Sales teams to manage leads, plan proposals, and monitor campaign performance.
  • Build centralized dashboards for sales executives, leadership, clients, and agencies with tier-based access.
  • Ensure robust backend integration with ERP, billing, and creative systems for real-time updates.
  • Oversee the end-to-end product lifecycle, ensuring timely development, deployment, and alignment with business needs.

3. AI & Data-Driven Intelligence

  • Build tools for sales forecasting, pricing recommendations, and personalized creative strategy.
  • Enable campaign-level insights, performance tracking, and ROI visualization for clients.
  • Partner with data teams to deploy predictive models and AI copilots for internal sales use.

4. Client-Centric Consulting & Growth Tools

  • Design consulting dashboards that help clients visualize campaign impact, identify new markets, and optimize ad spends.
  • Enable data-backed "growth strategy" recommendations for high-value advertisers.
  • Position the product as a consulting and transaction partner, not just an ad-booking tool.

5. Sales Workflow Simplification

  • Identify daily inefficiencies in the 1000+ member sales network and design automation-driven fixes.
  • Build mobile-first tools for field usage with offline sync, notifications, and approval workflows.
  • Create a single platform view for leadership to monitor performance, revenue pipelines, and client health.

6. Leadership & Team Management

  • Partner with senior leadership and key stakeholders to identify process inefficiencies and drive technology-led transformations for the sales domain.
  • Collaborate and Lead member Cross-functional Product and Tech Team, ensuring alignment between business objectives and tech delivery.
  • Collaborate closely with tech, data, and finance teams for execution and integration.
  • Present product roadmap and updates to top management at regular intervals.

Desired Profile

  • 7–12 years of product management experience in B2B SaaS, CRM, ad-tech, fintech, or enterprise platforms.
  • Strong understanding of sales workflows, client–agency dynamics, and media advertising ecosystems.
  • Demonstrated experience integrating AI tools, payment gateways, or ERP/CRM systems.
  • Proven ability to manage complex multi-system integrations and large user bases.
  • Hands-on experience working with data analytics, workflow automation, and user experience design.
  • Excellent leadership, problem-solving, and communication skills.
  • Based in or willing to relocate to Bhopal.

What Makes This Role Unique

  • Build India's first integrated Ad Sales + Client Commerce Platform, combining booking, billing, analytics, and AI.
  • Directly shape Dainik Bhaskar's digital transformation in B2B sales.
  • Empower 1000+ sales professionals and serve thousands of clients and agencies who already contribute 50–70% of their ad spend through us.
  • Be part of a bold mission blending technology, consulting, and business growth — with measurable impact across India's largest media ecosystem.

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