Growth Manager
3 days ago
Location: Hyderabad, On-site
Experience: 3–5 years
Employment Type: Full-time
Role Overview
The Growth / Admissions Manager is responsible for driving student admissions by managing the complete lead-to-enrollment funnel. The role involves planning marketing campaigns, generating leads, building partnerships, and coordinating outreach events to achieve admission targets.
Key Responsibilities
● Own the complete admissions funnel from lead generation to final enrollment.
● Plan and execute strategies to meet annual admission targets for AI/ML Engineering programs.
● Coordinate with the performance marketing team to plan and execute lead generation campaigns across Google, Facebook, LinkedIn, and education portals.
● Run outreach campaigns via calls, email, SMS, and WhatsApp.
● Strengthen the institution's brand among students, parents, and academic communities.
● Coordinate with the social media and creative teams for impactful content and marketing materials to ensure strong digital presence.
● Build partnerships with schools, coaching centers, counselors, and education consultants.
● Organize seminars, workshops, edu-fairs, webinars, and open-house events.
● Track weekly funnel performance and optimize based on data insights.
● Maintain CRM accuracy and identify/resolve funnel drop-offs.
● Collaborate with academic and placement teams to align curriculum positioning with market trends.
Key Skills & Requirements
● Strong understanding of digital marketing channels and CRM systems.
● Excellent presentation, negotiation, and interpersonal communication skills.
● Ability to travel for outreach programs and events.
● Experience in Edtech (preferably in higher education).
● Strong communication, coordination, and stakeholder management skills.
Experience with Telangana and Andhr
Job Type: Full-time
Work Location: In person
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