Digital Marketing Executive

2 weeks ago

Kaushambi Ghaziabad Uttar Pradesh, India Skylmind-The Future Is Online Full time ₹ 1,20,000 - ₹ 1,44,000 per year

About the Role

We are seeking a highly motivated Digital Marketing Executive to manage and execute our online marketing strategies. The ideal candidate will have a strong understanding of digital channels, a creative mindset, and the ability to analyze data to optimize campaigns. This role requires a balance of technical knowledge, strategic thinking, and hands-on execution to help achieve our brand and business goals.

Key ResponsibilitiesDigital Strategy & Campaigns

  • Develop, plan, and implement digital marketing campaigns across SEO, SEM, email, and social media.
  • Execute paid advertising campaigns on platforms such as Google Ads, Facebook, Instagram, and LinkedIn.
  • Work with the team to create digital marketing strategies aligned with business objectives.

Social Media & Content

  • Manage official social media accounts, ensuring consistent branding and messaging.
  • Develop engaging content in coordination with designers and content writers.
  • Schedule, monitor, and respond to audience engagement on social platforms.

Email & Lead Generation

  • Plan and execute email marketing campaigns to nurture leads and engage customers.
  • Manage subscriber lists and analyze campaign results to improve performance.
  • Support lead generation activities through targeted digital campaigns.

Analytics & Reporting

  • Monitor campaign performance and prepare weekly/monthly reports.
  • Analyze data to identify trends, insights, and areas for improvement.
  • Recommend new tools, platforms, or strategies to increase ROI.

Qualifications & Requirements

  • Bachelor's degree in Marketing, Business Administration, or related field.
  • 1–3 years of experience in digital marketing (freshers with strong skills may also apply).
  • Internship 3-6 month more prefer in a similar Digital marketing role is preferred, but freshers with exceptional skills and a strong portfolio are encouraged to apply.
  • Strong knowledge of social media platforms (Facebook, Instagram, LinkedIn, Twitter).
  • Good written and verbal communication skills.
  • Analytical mindset with attention to detail.
  • Ability to work independently as well as part of a team.

Preferred Skills

  • Hands-on experience with marketing tools like Canva, Mailchimp, HubSpot, or Hootsuite.
  • Knowledge of graphic design and basic video editing.
  • Familiarity with WordPress or other CMS platforms.
  • Certification in Google Ads, SEO, or related courses is a plus.

Job Type: Full-time

Pay: ₹10, ₹12,000.00 per month

Work Location: In person

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