Social Media Marketing Specialist

19 hours ago

Noida, Uttar Pradesh, India 40df7a9b-d9b1-4766-907c-75be7156dde9 Full time ₹ 5,00,000 - ₹ 15,00,000 per year

Job Title: Social Media Marketing Specialist (Meta + Google Ads)

Role Overview:

You'll handle paid ads, page optimization, and strategy building across multiple niches. If you can't show proven results, this role isn't for you.

Key Responsibilities:

  • Run and optimize campaigns on Meta Ads & Google Ads
  • Improve social media pages/profiles for better reach, engagement, and conversions
  • Build tailored marketing strategies for different niches (products & services)
  • Conduct audience, keyword, and competitor research
  • Create, test, and refine ad creatives and landing pages
  • Monitor daily performance and fix issues proactively
  • Prepare clear reports with actionable insights
  • Work closely with design/content teams to execute campaigns

Core Skills Needed:

  • Hands-on experience with Meta Ads Manager & Google Ads
  • Strong understanding of campaign optimization, targeting, funnels, and analytics
  • Ability to build niche-specific strategies (B2B, B2C, services, e-commerce, etc.)
  • Experience improving social media page performance
  • Strong analytical skills with ability to interpret data and improve ROI
  • Solid grip on A/B testing, retargeting, and conversion optimization

Requirements:

  • 1–3+ years of experience in performance marketing + social media optimization
  • Proven track record with measurable results
  • Ability to handle multiple projects across different industries
  • Strong ownership mindset and problem-solving skills

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