Lead - AdTech Platform solutions (SMB)

17 hours ago


Mumbai, Maharashtra, India JioStar Full time ₹ 20,00,000 - ₹ 25,00,000 per year
The SMB Indirect team builds scaled, low-touch growth engines for SMB advertisers through Programmatic, Self-Serve, Partnerships, and Performance initiatives. Its mandate is to unlock incremental revenue by expanding reach, simplifying access, and driving measurable outcomes for advertisers at scale.
We are seeking an SMB Solutions & Platform Lead to define and scale Jiostar's SMB advertising stack through  partner integrated solutions and self-serve platform. The role combines  hands-on solutioning with ecosystem partners (Commerce, AdTech, Retail and Data) and seamless onboarding via integrations and self-serve advertiser platform. You will bridge working with Jiostar product, partnership teams to  ideate and operationalize scalable monetization models that deliver outcomes for SMBs. Key Responsibilities:
  • Design and operationalize monetization solutions with ecosystem partners (commerce, AdTech, retail, data).
  • Build repeatable SMB use cases integrating Jiostar inventory, partner data, and measurement frameworks.
  • Shape and scale the self-serve ads platform to simplify onboarding, campaign setup, and optimization.
  • Collaborate with product, data, and GTM teams to drive automation, adoption, and platform efficiency.
  • Represent the SMB charter across product, partnerships, and sales to ensure alignment on roadmap and outcomes
Skills & Attributes for Success:
  • Strong understanding of digital ad ecosystems — self-serve, ad serving, measurement, and attribution.
  • Ability to translate advertiser and partner needs into scalable product and data solutions.
  • Analytical and execution-driven; adept at bridging product, GTM, and partnerships.
  • Familiarity with SMB advertiser lifecycle and performance optimization levers.
  • Strong communication and cross-functional collaboration skills.
Preferred Education & Experience:
  • 8–15 years in digital advertising, AdTech, or platform monetization roles.
  • Proven experience in building or scaling SMB, self-serve, or ecosystem-integrated ad solutions.
  • Exposure to commerce, quick commerce, or data-driven partnership environments.
  • Bachelor's degree required; MBA or equivalent preferred.
About Us Perched firmly at the nucleus of spellbinding content and innovative technology, JioStar is a leading global media & entertainment company that is reimagining the way audiences consume entertainment and sports. Its television network and streaming service together reach more than 750 million viewers every week, igniting the dreams and aspirations of hundreds of million people across geographies.
 JioStar is an equal opportunity employer. The company values diversity and its mission is to create a workplace where everyone can bring their authentic selves to work. The company ensures that the work environment is free from any discrimination against persons with disabilities, gender, gender identity and any other characteristics or status that is legally protected. If you would like more information about how your data is processed, please contact us.

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