Marketing Manager – AI

2 weeks ago

Kalamassery Kochi Kerala, India Xapien Innovatus Private Limited Full time ₹ 2,40,000 - ₹ 3,00,000 per year

About Us

Xapien Innovatus Private Limited is a Kochi-based fashion-tech startup building AI-powered Virtual Try-On and Fit Intelligence product that redefine how people experience fashion. Our mission is simple: deliver fashion that truly fits — digitally and intelligently.

About the Role

We're looking for a Marketing Ninja to lead the launch and growth of our Virtual Try-On product. You'll drive market research, PR, customer outreach, and GTM strategy while ensuring our tech team stays focused and productive.

If you're AI-savvy, data-driven, and can turn ideas into traction fast — this is your stage.

Key Responsibilities

  • Plan & execute Go-To-Market (GTM) strategy for our product.
  • Conduct market research, competitor analysis, and customer segmentation.
  • Plan and execute PR campaigns and outreach to fashion retailers & media.
  • Secure meetings with prospective clients (online & offline fashion).
  • Use AI tools (ChatGPT, Jasper, Notion AI, etc.) to supercharge productivity.
  • Oversee tech team productivity to ensure launch timelines.

What We're Looking For

  • 2–5 years' experience in marketing, growth, or product strategy (startup/fashion-tech preferred).
  • Strong grasp of AI-driven marketing tools and automation.
  • Strategic thinker + hands-on executor.
  • Excellent communicator with creative storytelling skills.

Perks

  • Work directly with founders on a high-visibility product launch.
  • End-to-end ownership of product marketing for an emerging global fashion-tech brand.
  • A chance to be part of early launch team in a high-growth AI startup.

Location: Integrated Startup Complex, Kochi

Salary: ₹20,000–₹25,000/month

Job Type: Full-time

Pay: ₹20, ₹25,000.00 per month

Ability to commute/relocate:

  • Kalamassery, Kochi, Kerala: Reliably commute or planning to relocate before starting work (Preferred)

Experience:

  • Digital marketing: 1 year (Preferred)

Work Location: In person

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