
Social Media Manager
11 hours ago
Job Title: Political Social Media Manager (SMM)
Location: Patna
Employment Type: Full-time
Reports To: Head of Communications
Job Summary
We are seeking a creative and strategic Political Social Media Manager to lead the online presence and digital narrative of our political campaign/office. The ideal candidate will be responsible for developing, implementing, and managing social media strategies that engage supporters, drive political messaging, and enhance the public image of our candidate/party.
Key Responsibilities
- Develop and execute a comprehensive social media strategy aligned with campaign goals and political messaging.
- Create engaging and persuasive content (posts, videos, reels, graphics, live sessions, stories) for platforms such as X (Twitter), Instagram, Facebook, YouTube, LinkedIn, and WhatsApp.
- Monitor social media channels for political trends, breaking news, public sentiment, and opposition activities.
- Manage daily posting schedules and maintain a strong, consistent online presence.
- Collaborate closely with the communications, design, and media teams to ensure message consistency.
- Engage with followers, respond to comments/messages, and foster positive community interaction.
- Track and analyze performance metrics (engagement, reach, conversions) to optimize strategy and content.
- Coordinate social media campaigns around political events, rallies, debates, and press releases.
- Stay updated on social media algorithm changes, new tools, and emerging platforms.
- Manage social media advertising budgets and oversee sponsored campaigns.
Requirements
- Bachelor's degree in Communications, Political Science, Marketing, Journalism, or related field.
- 2–5 years of experience in social media management, preferably in politics, advocacy, or public relations.
- Strong understanding of political communication, current affairs, and media trends.
- Exceptional writing, editing, and storytelling skills with political tone sensitivity.
- Ability to work in a fast-paced, high-pressure environment and meet tight deadlines.
- Proficiency with social media management tools (Hootsuite, Buffer, Sprout Social, etc.) and analytics tools (Meta Insights, X Analytics, Google Analytics).
- Graphic design/video editing skills are a plus (Canva, Adobe Suite, CapCut, etc.).
- Strong organizational, interpersonal, and strategic thinking skills.
Key Competencies
- Political awareness and discretion
- Creativity and innovation
- Analytical mindset
- Collaboration and team spirit
- Crisis communication skills
Compensation
- Competitive salary based on experience
- Performance-based incentives
- Food and Accommodations will be provided
Job Type: Full-time
Pay: ₹12, ₹35,000.00 per month
Benefits:
- Food provided
Work Location: In person
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