Business Manager Digital Commerce
1 week ago
Business Manager Digital Commerce
Role Overview:
We are seeking an experienced and entrepreneurial Business Manager to spearhead growth across our digital commerce platforms – including our owned portal ), Omni-integrated Madame stores, and all key marketplace channels (Nykaa, Myntra, Amazon, etc.). This role carries end-to-end accountability for marketing, sales, merchandising, customer experience, and channel expansion. The goal: to grow/double the digital commerce over the next two years.
Key Responsibilities:
Drive GMV and Net Sales across , omni-retail, and marketplaces.
Scale performance on platforms like Nykaa, Myntra, Amazon, etc. across SOR, PPMP, JIT models.
Launch new platforms and other Tier 2/Tier 3-centric digital commerce channels.
Onboard onto quick-commerce channels
Build core and basic range assortments specific to channel consumption behavior.
Own end-to-end assortment planning and seasonal budgeting to optimize sell-through.
Lead merchandising function to ensure alignment between demand, visibility, and inventory availability.
Supervise and guide Customer Care Associates (CCAs) to ensure timely resolution of grievances and elevate NPS.
Collaborate with MarCom and Performance Marketing for ROI-positive campaigns and conversion-focused execution.
Align inventory, pricing, and product visibility between online platforms and physical Omni retail stores.
Own reporting dashboards and deliver weekly/monthly KPI updates to leadership.
Skills & Competencies:
5+ years experience in e-commerce, digital retail, or marketplace operations.
Proven track record in fashion/lifestyle categories.
Strong grasp of platform models – SOR, PPMP, JIT, NSV vs MRP, return management. - Deep analytical ability – fluent in GA4, Shopify, Excel, and dashboarding.
Leadership of multi-functional teams (marketing, CCAs, ops, merchandising).
Agility to test & scale new platforms and consumer segments.
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Business Manager Digital Commerce
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