Marketing Data Analyst

2 days ago

ANNA SALAI CHENNAI, India Muthoot Fincorp Limited Full time ₹ 2,50,000 - ₹ 7,50,000 per year

MARKETING – DATA ANALYST

Responsibilities:

- Analyse marketing data to identify trends and insights that help with strategic decisions,

- Develop and maintain dashboards and reports to track key performance indicators (KPIs) related to marketing campaigns

- Publish daily reports on campaign performance and provide actionable recommendations to stakeholders

- Work on data structuring and data mapping to ensure data accessibility

- Manage and maintain databases to ensure data integrity and accessibility

- Work on data and report Automation from various data sources and maintain various database over a period.

Requirements:

- Bachelor's degree in data Analytics, Statistics, or a related field

- 2+ years of experience in marketing analytics or a similar role

- Strong proficiency in data analysis tools such as Excel, SQL, and Google Analytics

- Experience with data visualization tools like Tableau or Power BI

- Excellent communication and presentation skills with the ability to convey complex data insights simply

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