Showroom & PR Coordinator

Job Description
WHAT YOU'LL DO
As the Showroom & PR Coordinator, you work proactively with building and maintaining relationships with media and fashion insiders (influencers, celebrities, stylists, etc.) to build a fashion forward local community. You work towards aligned and cross-functional goals, driving omni sales performance and customer-centricity in all parts of your work, holding a balance with product focus and brand storytelling activities. You contribute to added customer value, a strong brand and increased fashion perception by working alongside the Fashion PR Lead where you run the upkeep of the showroom and support PR projects.

You have a strong commercial focus and are insight and data-drive, with proven ability to drive results and work towards goals. You are a driven, flexible, well organized and detail-oriented person with a can-do attitude and appreciate teamwork. With your experience within the industry and passion for fashion, you strive to find ways to inspire our media target group and influencers with the goal to reach and engage our customers with the latest fashion.

Key responsibilities

• You elevate the brand and the experience of the brand with local fashion PR activities primarily in the showroom with visual presentation on current garments and products, working alongside the Fashion PR Lead.
• Responsible for sample administration, including working with relevant systems, optimizing results by proactively and reactively handling requests and send outs.
• Develop and build a network of H&M Ambassadors on a sales market level through maintaining and building a strong local relationship with media, influencers, celebrities & opinion leaders.
• Collaborate cross functional with Influencer Specialists and Media to optimize earned and paid influencer partnerships.
• Upkeep of general showroom administration duties,

Interested ? Please click here for a complete role description

Who You'll Work With
You drive the goals forward by collaborating with the PR & Communications Manager, Fashion PR Lead, and other colleagues in the PR & Communications team.

Who You Are
To be successful as Showroom & PR Coordinator we are looking for people with ....

• Experience in working with/or in connection to editorial fashion is meriting
• Relevant PR experience
• You understand synergies between owned, paid & earned media
• You have excellent communication skills, including fluent written and spoken English. Knowledge in other languages is meriting.
• A formal education within Communication &/or Marketing is meriting

Who We Are
H&M Group is a global company of strong fashion brands and ventures. Our goal is to prove that there is no compromise between exceptional design, affordable prices, and sustainable solutions. We want to liberate fashion for the many, and our customers are at the heart of every decision we make.

We are made up of thousands of passionate and talented colleagues united by our shared culture and values. Together, we want to use our power, our scale, and our knowledge to push the fashion industry towards a more inclusive and sustainable future.

WHY YOU'LL LOVE WORKING HERE

At H&M Group, we are proud to be a vibrant and welcoming company. We offer our employees attractive benefits with extensive development opportunities around the globe.

• You will receive 25% off H&M Group brands; H&M, COS, Monki, Weekdays, Arket, & Other Stories
• We are an inclusive company where you are encouraged to be yourself at work

Qualifications
Additional Information
This is a full-time position, reporting to PR & Communications Manager for India.

This position will be based at the Office in Delhi for a year & later move to Mumbai. We request you to consider the location flexibility while applying for this position.

Apply by sending in your CV in English as soon as possible, but no later than
October 24th 2025
. Due to data policies, we only accept applications through career page.