Public Relations leader

6 days ago

Bengaluru, Karnataka, India IKEA Full time ₹ 9,00,000 - ₹ 12,00,000 per year
LocationEmployment typeDepartmentDeadline
  • Deep knowledge of working in the field of media relations, including crisis communications and branding
  • Rich Knowledge of using insights to formulate country communication strategies, plans and activities to meet IKEA business and receiver needs
  • Deep knowledge of how to lead communication by defining, planning, executing and follow-up communication to relevant stakeholders
  • Up-to-date knowledge of the complete media landscape (including social media), usage and measurements
  • Understanding of the process for delivering efficient communication and stakeholder plans, tools and the IKEA communication channels
  • Passionate about driving conversations around Life at Home, contribution to society, communication & modern digital retailing trends and turning them into practice
  • Creatively driven and always looking for new ways and formats to drive corporate and consumer communications
  • Affinity with creating engaging communication and working with media relations and stakeholder management
  • Energized by working both independently and interdependently with communication network and cross functions
  • Enable Ingka to promote and protect the IKEA brand through effective media and influencers relationships in close cooperation with other relevant functions
  • Drive reactive, proactive and activist communication externally through media & strategic influencers relationships
  • Responsible to create the country product and corporate PR/media relations strategy (focus on earned and owned media): create media/stakeholder engagement strategies for effective reactive, proactive and activist communication
  • Responsible for developing and implementing process for country on-duty phone and product loans
  • Effectively and proactively drives and elevates the brand awareness of the company among public through effective and targeted media use - co-leading events, all brand activation initiatives with other functions
  • Stay up-to-date on current affairs in order to create opportunities to position our stories in a way that resonates with the outside world
  • Identify and empower IKEA leaders to be inspiring communicators - train and support spokespersons on delivering effective and appropriate communication. To act as spokesperson when appropriate. Develop and implement spokesperson plans to support focus areas and prioritized topics
  • Develop and strengthen communication preparedness for reputational issues, risks and crisis. Act on all negative publicity and potential reputational issues
  • Be a communication business partner for Market Support and a direct contact and support for communication needs and advice on effective choices within the specific area of Market Support
  • Builds a deep understanding of Market support objectives in order to tie communications work directly to desired business outcomes
  • Be a coach and sparring partner to managers and communication team when it comes to Public and Media Relations
  • Living our values
  • Being your unique self, while respecting and including others
  • A passion for home furnishing
  • Performing & delivering while learning & developing
  • Having fun

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