
Paid Media Senior Executive
1 week ago
Job Description
As a Senior Executive specializing in Search Engine Marketing (SEM), you will play a pivotal role in managing and optimizing Google Ads and Facebook Ads campaigns for our diverse portfolio of clients.
Your responsibilities will include:
Strategic Planning: Develop and implement effective strategies for Google and Facebook accounts to meet client objectives. Campaign Execution: Execute tests, analyze data, and identify trends to maximize ROI in paid search campaigns.
Analytics and Reporting: Track, report, and analyze website analytics along with PPC initiatives, providing insights to stakeholders.
Budget Management : Monitor and manage campaign expenses, ensure adherence to budget constraints, estimate monthly costs, and reconcile any discrepancies.
Optimization: Optimize copy and landing pages for paid search engine marketing campaigns, ensuring optimal performance.
Keyword Management: Perform ongoing paid keyword discovery, expansion, and optimization to enhance campaign effectiveness.
Competitor Analysis: Research and analyze competitor advertising links to stay ahead in the digital landscape. Facebook & Google Ads Optimization: Constantly refine and optimize campaigns on both Facebook and Google Ads platforms for improved results.
Location : Pune
Job Type: Full-time
Pay: ₹35, ₹45,000.00 per month
Benefits:
- Cell phone reimbursement
- Paid sick time
- Paid time off
- Provident Fund
Application Question(s):
- What would be your expected Annual CTC ?
- What would be your notice period ?
Experience:
- Paid Media : 1 year (Preferred)
Work Location: In person
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