Senior Marketing Executive

2 days ago

Tiruppur, Tamil Nadu, India Atlantis Healthcity Pvt., Ltd., Full time ₹ 3,00,000 - ₹ 3,60,000 per year

Job Summary

The Senior Marketing Executive will be responsible for planning and executing marketing and business development initiatives to establish the hospital's brand presence, attract patients, and build strong relationships with doctors, corporate clients, and the community. The role requires a blend of healthcare marketing expertise, strong networking skills, and the ability to drive patient footfall for a new multi-specialty hospital.

Key ResponsibilitiesStrategic Marketing & Branding

  • Develop and implement marketing strategies to promote hospital services, specialties, and facilities.
  • Execute branding activities including digital campaigns, print media, outdoor advertisements, and hospital events.
  • Ensure consistent brand messaging across all communication platforms.

Business Development

  • Establish and maintain relationships with corporate companies, TPAs, insurance providers, and referral doctors.
  • Drive empanelment and tie-ups with organizations for health check-ups, medical camps, and wellness programs.
  • Organize CME (Continuing Medical Education) programs, doctor meets, and networking events.

Community Outreach

  • Plan and coordinate health camps, awareness programs, and CSR initiatives in surrounding areas.
  • Develop tie-ups with schools, colleges, and local communities to promote preventive healthcare awareness.

Digital Marketing & Patient Engagement

  • Oversee hospital's social media presence, website updates, and online reputation management.
  • Monitor and respond to patient feedback on digital platforms.
  • Implement CRM strategies to improve patient loyalty and referrals.

Market Research & Reporting

  • Conduct competitor analysis and track market trends to identify new opportunities.
  • Prepare reports on marketing activities, ROI, and patient acquisition metrics.
  • Provide insights to management for strategic decision-making.

Key Skills & Competencies

  • Strong knowledge of healthcare marketing and patient engagement strategies.
  • Excellent communication, negotiation, and networking skills.
  • Proficiency in digital marketing tools, social media, and healthcare CRM software.
  • Ability to manage multiple campaigns and meet deadlines.
  • Strong analytical and problem-solving abilities.

Qualification & Experience

  • UG/PG in Marketing, Hospital Administration, or equivalent.
  • 4–6 years of experience in healthcare marketing, preferably in a multi-specialty hospital.
  • Proven track record in business development, patient acquisition, and brand building.

Work Environment

  • Based at the hospital, with regular field visits for business tie-ups and community outreach.
  • Flexible to work during weekends/holidays for events and campaigns as required.

Job Types: Full-time, Permanent

Pay: ₹15, ₹30,000.00 per month

Benefits:

  • Provident Fund

Experience:

  • Healthcare Marketing: 4 years (Required)

Work Location: In person

  • Senior Marketing Executive

    6 days ago

    Tiruppur, Tamil Nadu, India KGL FINANCE AND INVESTMENT SERVICE PRIVATE LIMITED Full time ₹ 3,60,000 - ₹ 14,40,000 per year

    Job Title: Senior Marketing Executive – Field OperationsCompany: KGL Finance and InvestmentsLocation: TiruppurEmployment Type: Full-timeAbout KGL Finance and InvestmentsAt KGL Finance and Investments, we focus on helping individuals and businesses make informed financial decisions through customized investment and wealth management strategies. Our mission...

  • Senior Marketing Executive

    6 days ago

    Tiruppur, Tamil Nadu, India sree saran medical center Full time ₹ 1,20,000 - ₹ 1,80,000 per year

    SENIOR MARKETING EXECUTIVEJob Type: Full-timeAbout UsWe are a multispecialty hospital dedicated to providing high-quality, patient-centered healthcare. To strengthen our outreach and branding, we are looking for a Marketing Executive/PRO who will build strong community and corporate connections, increase patient footfall, and enhance our hospital's...

  • Senior Software Developer

    2 weeks ago

    Tiruppur, Tamil Nadu, India Zugo Private Limited | Marketing Agency | IT Solutions Full time ₹ 9,00,000 - ₹ 12,00,000 per year

    Company DescriptionZugo Private Limited is a full-stack marketing and IT solutions company based in Tiruppur. We specialize in digital marketing services, cutting-edge software development, and offline marketing campaigns. Our goal is to help businesses automate, streamline operations, and achieve growth. At Zugo, we transform digital presences into...

  • Senior Digital Marketing Executive

    2 days ago

    Tiruppur, Tamil Nadu, India INFOZUB Full time ₹ 1,80,000 - ₹ 2,40,000 per year

    Job Title: Digital Marketing ExecutiveJob Summary:We are looking for a creative and results-driven Digital Marketing Executive to join our team. The ideal candidate will be responsible for developing, implementing, and managing online marketing campaigns that promote our brand, products, and services. You will play a key role in enhancing brand awareness,...

  • Sales & Marketing Executive

    4 hours ago

    Tiruppur, Tamil Nadu, India Sri Dharshini Enterprise Full time ₹ 1,44,000 - ₹ 2,16,000 per year

    OverviewWe are seeking a dynamic and results-driven Marketing Associate to join our team. In this role, you will play a crucial part in developing and executing marketing strategies that drive brand awareness and customer engagement.Main:Need Two Wheeler.Gender: Male - Has to work on Field.DutiesAssist in the development and implementation of marketing...

  • Marketing Executive

    1 week ago

    Tiruppur, Tamil Nadu, India ABHINAY ROOFING FACTORY Full time ₹ 16,00,000 per year

    Job description:We are looking for a dynamic and results-driven Sales & Marketing Executive to promote our products/services, develop new business opportunities, and maintain strong relationships with clients. The ideal candidate will have strong communication skills, a proactive approach, and a passion for achieving targets.Required to visit our customer...

  • Senior Merchandiser

    2 weeks ago

    Tiruppur, Tamil Nadu, India Kandavel Knitwear Full time ₹ 9,00,000 - ₹ 12,00,000 per year

    Company DescriptionWe suggest you enter details here.Role DescriptionThis is a full-time on-site role for a Senior Merchandiser, located in Tiruppur. The Senior Merchandiser will be responsible for managing product lines from conception to delivery. Responsibilities include coordinating with customers and suppliers, creating sales forecasts, ensuring timely...

  • Senior Merchandiser

    6 days ago

    Tiruppur, Tamil Nadu, India KLOUD KNIT MILL LTD Full time ₹ 2,50,000 - ₹ 7,50,000 per year

    Company DescriptionKLOUD KNIT MILL LTD aims to integrate MSMEs to provide business opportunities through skill development and productivity enhancement. The company focuses on offering high-quality textile products at competitive prices using sustainable and environmentally friendly practices. KLOUD KNIT MILL LTD strengthens MSMEs by providing technical...

  • Marketing Manager

    2 days ago

    Tiruppur, Tamil Nadu, India TEEMAGE BUILDERS PVT LTD Full time ₹ 10,00,000 - ₹ 12,00,000 per year

    Experience: Minimum 5-10 years in lighting salesKey responsibilitiesStrategic planning: Develop and execute comprehensive marketing strategies and campaigns to increase brand awareness, generate leads, and drive sales.Campaign management: Manage multi-channel campaigns across digital (SEO, SEM, social media, email) and traditional platforms, overseeing all...

  • Tele Sales Executive

    2 days ago

    Tiruppur, Tamil Nadu, India Infisel Business Consulting Full time ₹ 4,00,000 - ₹ 8,00,000 per year

    We are looking for an enthusiastic and goal-driven Tele Sales Executive to join our dynamic sales team. The role involves identifying new business opportunities, generating qualified leads, and building strong client relationships over calls to contribute to overall revenue growth and market expansion.Key Responsibilities:Conduct outbound calls to potential...