User Experience Designer

3 days ago

Gurgaon, Haryana, India Stashfin Full time ₹ 8,00,000 - ₹ 12,00,000 per year

Job Title: Manager – UI/UX Design

Location: Gurugram

Department: Marketing / UI/UX

Reports to: Head – Marketing

Experience Required: 5–8 years in UI/UX design, product design, or marketing-led experience design roles, preferably in fintech, consumer tech, or app-first businesses.

Role Overview:

We're looking for a Manager – UI/UX Design who can craft intuitive, engaging, and conversion-oriented design experiences across our marketing ecosystem and app interface. You will work closely with the marketing, product, and content teams to translate growth objectives into high-performing user journeys — across landing pages, onboarding screens, in-app flows, and micro-interactions.

This role combines user empathy, conversion-focused thinking, and strong visual design sensibility, with a clear understanding of how UX impacts growth.

Key Responsibilities:Marketing-Focused UX:

  • Design landing pages, product microsites, app install flows, and performance-oriented creatives optimized for conversion and engagement.
  • Build data-driven UX flows to improve app install-to-registration rates, reduce drop-offs, and boost time-on-page/session.

App UI & In-App Journey Support:

  • Collaborate with product and CRM teams to craft onboarding flows, tooltips, in-app banners, popups, and feedback loops.
  • Create UX mockups and high-fidelity UI components to support feature adoption and in-app engagement campaigns.

User-Centric Design Thinking:

  • Conduct user research (via internal teams or partners) to understand pain points, motivation, and behavioral friction.
  • Translate findings into wireframes, user flows, personas, and prototypes using tools like Figma, Adobe XD, or Sketch.

Growth + UX Alignment:

  • Work with marketing and analytics teams to A/B test variations of design for landing pages, app screens, and banners.
  • Optimize experiences for better CTR, CVR, retention, and usability, balancing creative freedom with performance KPIs.

Cross-Functional Collaboration:

  • Align closely with Head of Marketing to ensure brand consistency and campaign goals are embedded in design.
  • Liaise with product, development, and content teams to ensure pixel-perfect and responsive implementation.

Qualifications & Skills:

  • 5–8 years of experience in UI/UX design or product marketing design, with a strong digital portfolio.
  • Proficient in Figma, Adobe Creative Suite, XD, InVision, or other industry-standard design tools.
  • Solid understanding of user psychology, mobile-first design principles, and responsive design frameworks.
  • Comfortable working in fast-paced environments with evolving marketing priorities.
  • Strong communication and presentation skills; ability to articulate design logic to stakeholders.

What You'll Get:

  • Opportunity to define the design language and experience layer for one of India's fastest-growing fintech apps.
  • Strategic visibility by working directly with the Head of Marketing and Growth teams.

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