Digital Marketing Executive

6 days ago

Kozhikode, Kerala, India XpertConsortium Technologies Full time ₹ 1,80,000 - ₹ 3,00,000 per year

Responsibilities

  • Develop, implement, and manage digital marketing strategies across SEO, SEM, social media, email, and paid campaigns.
  • Manage and optimize Google Ads, Meta Ads, and other paid campaigns for maximum ROI.
  • Plan and execute SEO strategies to improve organic rankings and traffic.
  • Create and manage content for social media platforms (Facebook, Instagram, LinkedIn, Twitter, etc.).
  • Monitor and analyze website and campaign performance using tools like Google Analytics, Google Search Console, and reporting dashboards.
  • Conduct competitor and market analysis to identify new trends and opportunities.
  • Collaborate with content creators, designers, and developers to deliver effective campaigns.
  • Optimize landing pages, ad copies, and funnels to maximize conversions.
  • Prepare and present performance reports with actionable insights.
  • Stay updated with the latest digital marketing trends, tools, and best practices.

Key Skills & Requirements:

  • Bachelor's degree in Marketing, Business, or related field.
  • 2+ years of proven experience in digital marketing.
  • Strong knowledge of SEO, SEM, PPC, Google Ads, Social Media Marketing, and Email Marketing.
  • Hands-on experience with tools such as Google Analytics, Google Ads Manager, Meta Business Suite, SEMrush/Ahrefs, Mailchimp, etc.
  • Excellent understanding of digital funnels, lead generation, and conversion optimization.
  • Strong analytical, problem-solving, and reporting skills.
  • Creative mindset with good communication and project management skills.

Job Type: Full-time

Pay: ₹15, ₹25,000.00 per month

Ability to commute/relocate:

  • Kozhikode, Kerala: Reliably commute or willing to relocate with an employer-provided relocation package (Required)

Work Location: In person

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