Digital Marketing Executive

2 days ago

Kozhikode, Kerala, India Techno Dot Academy of R&D&I Full time ₹ 9,00,000 - ₹ 12,00,000 per year

We are seeking a proactive and detail-oriented Digital Marketing Executive to help drive our online presence and digital campaigns. The ideal candidate will combine hands-on experience across digital channels with a curiosity for technology, creativity in content, and the drive to deliver real results.

Key Responsibilities

  • Assist in planning and executing multi-channel campaigns (Google Ads, Facebook, Instagram, LinkedIn) to boost brand visibility and lead generation.
  • Support ongoing SEO and SEM efforts, including keyword research and tracking performance.
  • Create engaging content for emails, social media, and ads; help write scripts and web copy.
  • Manage social media posts, engage with online audiences, and monitor campaigns' performance.
  • Use analytics tools (Google Analytics, etc.) to measure campaign results and recommend improvements.
  • Collaborate with designers, writers, and developers to produce high-quality marketing material.
  • Apply and grow your knowledge of AI-powered tools for creating content, targeting, or reporting (training provided).
  • Prepare campaign reports to support business decisions.
  • Stay current on digital marketing best practices and new technologies in the field.

Requirements

  • Bachelor's degree in Marketing, Business, Communications, or a related field.
  • 1+ year experience in digital marketing, including managing campaigns/digital channels.
  • Good understanding of SEO, Google Analytics, Google Ads, and social ad platforms.
  • Strong creative writing and verbal communication skills.
  • Excellent organizational and multitasking abilities.
  • Ready to learn and use marketing automation, CRM, and AI tools.
  • Curiosity about new marketing trends and willingness to keep learning.

Job Type: Full-time

Benefits:

  • Paid sick time

Work Location: In person

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