Google Ads Specialist

5 days ago

Noida, Uttar Pradesh, India TraviYo Full time

JOB DESCRIPTION

We are looking for a Paid Ads Specialist who has hand on experience in running paid campaigns along with SEO who is proficient in managing and optimizing paid advertising campaigns while also possessing a strong understanding of search engine optimization (SEO). The ideal candidate will be responsible for executing effective paid media strategies across platforms like Google Ads, Meta (Facebook & Instagram) Ads, LinkedIn Ads, and more, while ensuring synergy with organic search strategies for maximum visibility and ROI.

ROLES & RESPONSIBILITIES

· Develop, execute, and optimize paid advertising campaigns across multiple platforms (Google Ads, Facebook Ads, LinkedIn, etc.).

· Conduct keyword research, audience segmentation, and competitive analysis to improve ad performance.

· Monitor and analyze ad performance metrics, adjusting strategies to improve ROI and reduce cost-per-acquisition (CPA).

· Collaborate with content and design teams to create compelling ad creatives and landing pages.

· Implement A/B testing strategies to improve click-through rates (CTR) and conversions.

· Utilize SEO best practices to enhance organic search performance alongside paid campaigns.

· Conduct on-page and off-page SEO analysis to improve website rankings and drive organic traffic.

· Stay up to date with industry trends, algorithm changes, and new advertising features to keep campaigns competitive.

· Prepare and present performance reports with actionable insights and recommendations.

· Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points.

· Instrument conversion points and optimize user funnels.

Website:

Company Name: TraviYo

Address: 2nd Floor, F-17, SECTOR 6, NOIDA-201301

Nearest Metro Station: Noida Sector -15

Working Timing: 10:00 Am to 7:00 Pm

Working days: Monday to Saturday

Experience: 3-5 years

Salary: 30K to 40K (Negotiable upto 45K)

SKILLS REQUIRED

· 3-5 years experience in managing paid advertising campaigns with a track record of success.

· Strong knowledge of Google Ads, Meta Ads, LinkedIn Ads, and other PPC platforms.

· Experience with SEO techniques, including on-page optimization, link building, and keyword research.

· Proficiency in Google Analytics, Google Search Console, and other analytics tools.

· Strong analytical skills with the ability to interpret data and adjust strategies accordingly.

· Excellent communication and project management skills.

· Ability to work independently and collaboratively in a fast-paced environment.

· Certification in Google Ads and SEO-related tools is a plus.

Job Type: Full-time

Pay: ₹300, ₹500,000.00 per year

Application Question(s):

  • Please confirm your availability for a face-to-face interview at our Noida location. Apply only if you are able to attend.
  • Our working schedule is Monday to Saturday, 10:00 AM to 7:00 PM, with an on-site requirement. Please apply only if you are comfortable with these timings.
  • Are you an immediate joiner?

Experience:

  • Google Ads: 3 years (Preferred)

Work Location: In person

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