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Marketing Manager
2 weeks ago
About Toprankers
Toprankers is India's most preferred digital learning platform for careers beyond engineering and medicine. With a mission to
"unlock every learner's true potential"
, we provide curated learning experiences across domains like Law, Management, Design, Judiciary, and more. Through our brands such as
Judiciary Gold, Creative Edge, Supergrads, LegalEdge, and Toprankers School of Law
, we empower students with personalized learning, best-in-class educators, and a tech-driven ecosystem.
We are trusted by over
3 million aspirants
and are rapidly expanding to redefine the way India prepares for competitive exams and careers.
Role Objective
Build local brand presence and drive lead generation through online & offline initiatives. A key part of the role involves managing vendor relationships, optimising campaign ROI, and implementing initiatives to boost walk-ins, enquiries, and overall centre-level engagement.
Key Responsibilities
- Plan and execute local marketing campaigns (events, workshops, college tie-ups, outdoor).
- Manage vendor relationships for promotions and activations.
- Align with central team for digital campaigns and creatives.
- Track campaign ROI and report performance.
- Drive initiatives to increase walk-ins and enquiries at the centre.
Requirements
- Graduate/Postgraduate in Marketing or related fields.
- 2–4 years of relevant experience (education/edtech preferred).
- Strong execution and networking ability.
- Knowledge of Bhopal market and student ecosystem is a plus.
