
Co-Founder / Marketing Manager
3 days ago
Company Description
Online IT Solutions (OITS) is an
EdTech startup
based in Bhopal, focused on delivering world-class digital learning solutions for global learners. Our mission is to make education accessible and impactful by providing innovative online courses, training programs, and technology-driven platforms. We are scaling fast and expanding into international markets including the
USA, Canada, UK, Australia, and the UAE
.
Role Description
We are seeking a dynamic
Marketing Manager / Co-Founder
to lead our global marketing efforts. This is a full-time, on-site role based in
Bhopal
, with the responsibility of building brand presence and driving customer acquisition in
international markets
. As a co-founder, you will play a critical role in defining the company's growth roadmap and ensuring long-term success.
Key Responsibilities
- Design and execute
digital marketing campaigns
targeting global audiences (USA, Canada, UK, Australia, UAE). - Lead performance marketing, SEO/SEM, social media, and content marketing to generate high-quality leads.
- Develop brand positioning and messaging that resonates with international learners and institutions.
- Analyze market trends, customer behavior, and campaign results to refine strategy.
- Build partnerships with global education consultants, agencies, and institutions.
- Collaborate with the founding team to align marketing with product and revenue goals.
- Manage marketing budgets effectively to maximize ROI.
Qualifications
- Proven experience in
digital marketing with international markets
(preferably USA, Canada, UK, Australia, UAE). - Strong expertise in
SEO, paid ads (Google, Meta, LinkedIn), content marketing, and lead generation
. - Experience in
B2C EdTech / e-learning marketing
is a strong plus. - Data-driven approach with proficiency in analytics tools (Google Analytics, HubSpot, etc.).
- Excellent communication skills and ability to craft messages for diverse global audiences.
- Entrepreneurial mindset, leadership ability, and readiness to work in a fast-paced startup environment.
- Bachelor's degree in Marketing, Business Administration, or related field (MBA preferred).
Why Join OITS?
- Opportunity to become part of the
founding team
with equity/profit-sharing. - Lead the global marketing strategy for an ambitious EdTech company.
- Work on exciting challenges in
international student acquisition
. - Freedom to innovate and scale campaigns across multiple geographies.
- Build a brand that impacts learners worldwide.
Interested in leading global marketing for a fast-growing EdTech startup?
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