Head of Digital Marketing and Growth
2 days ago
Company Description
AI-Data Value Info Com-Tech Alliance (ADVICTA) is a strategic organization specializing in Advanced AI Engineering and Enterprise Governance. We guide high-growth startups, scaleups, and VC-backed technology ventures by integrating technical expertise with governance frameworks that ensure secure and compliant scaling of AI-driven innovation in global markets. Recognized for expertise in FinTech, HealthTech, SaaS Governance, Cloud Computing, and Advanced AI/ML Platforms, we help transform complex regulatory requirements into actionable business strategies. Our dedicated focus on AI Governance, Data Value Protection, and Strategic Enterprise Scaling empowers companies to optimize innovation, protect proprietary data, and navigate global regulations effectively. With cutting-edge knowledge of Gen AI frameworks and compliance regulations, ADVICTA stands at the forefront of advancing secure and sustainable technology growth.
Role Description
This is a full-time, on-site role based in Gurugram for the Head of Digital Marketing and Growth. The leader in this position will be responsible for designing and executing strategic digital marketing initiatives, driving high-performance campaigns, and fostering sustainable business growth. Day-to-day responsibilities include developing and managing digital strategies, orchestrating social media campaigns, optimizing web analytics tools, and overseeing lead generation efforts to ensure measurable results. The role also involves collaborating with cross-functional teams to align marketing strategies with the organization's vision, ensuring activities comply with market regulations and align with global trends.
Qualifications
- Comprehensive knowledge and experience in Marketing strategies and Digital Strategy development
- Proven ability in Social Media Marketing and implementing effective digital campaigns
- Skills in Lead Generation and techniques to attract and nurture potential clients
- Expertise in Web Analytics and utilizing tools to measure and enhance marketing performance
- Demonstrated leadership skills and the ability to lead a high-performing marketing team
- Strong analytical skills and a data-driven approach to decision-making
- Knowledge of compliance requirements in data-driven markets, such as GDPR and global privacy mandates, is an asset
- An advanced degree in Marketing, Business Administration, Communication, or a related field is preferred
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