Consultant (Real Estate)
2 weeks ago
JOB TITLE: Brand Consultant
QUALIFICATION: MBA Marketing (3-7 years of Brand Management experience)
INDUSTRY: REAL ESTATE
LOCATION: HYDERABAD FULL-TIME POSITIONS
NO OPTION FOR WORK FROM HOME /FLEXI WORKING
SKILLS:
● Must possess strong analytical, problem-solving and project management skills.
● Should have sufficient computer proficiency.
● Should be a good presenter with good command over written and spoken English
● Prioritize projects with little supervision and meet tight deadlines.
JOB DESCRIPTION
● Performing market analysis and analyzing research findings
● Create marketing campaigns based on market and consumer insights
● Creating Annual Marketing Plan and ensuring the implementation of the same.
● Regular end-consumer interactions and documentation
● Regular competition analysis to keep tabs on the competition's communication and
promotions.
● Driving/guiding external creative/advertising/website agencies (online & offline) with the
right brief and insights
● Conducting and collecting product feedback from trade partners end-consumers and
relaying the information in a consumable manner to the management.
● Be the single point of contact for all data, by collecting data and information from client,
libraries and other sources
● Spearheading offline activations (eg: parks, malls, residential communities, etc.) by
working with agencies and client teams.
● Provide insights on the on-ground activities done by the competition
● Proactively keep tabs on new product launches and category innovations
● Maintain a rapport with sales team, trade partners, to gain more insights into consumer
sentiments.
● Conduct periodic market visits.
● Constantly keep an eye out for newer promotional avenues.
● Interviewing clients, customers, competitors and working with client in a team
environment
● Communicating team findings and ideas to the client
● Participating in and leading brainstorming sessions
● Developing and testing hypothesis about clients' issues
● Meeting with team members to develop work plans and lay out project strategy
● Planning and conducting online and field research at client site and in market
BEHAVIOURAL TRAITS
● Self-starter and pro-active
● Exhibit willingness to resolve problems.
● Flair for dealing with people
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