Market Development Representative
2 weeks ago
Company overview:
TraceLink's software solutions and Opus Platform help the pharmaceutical industry digitize their supply chain and enable greater compliance, visibility, and decision making. It reduces disruption to the supply of medicines to patients who need them, anywhere in the world.
Founded in 2009 with the simple mission of protecting patients, today Tracelink has 8 offices, over 800 employees and more than 1300 customers in over 60 countries around the world. Our expanding product suite continues to protect patients and now also enhances multi-enterprise collaboration through innovative new applications such as MINT.
Tracelink is recognized as an industry leader by Gartner and IDC, and for having a great company culture by Comparably.
Market Development Representative - Phase 3 Clinical Trial Specialist
Company overview:
TraceLink is a global software company with offices in Boston, Barcelona, Pune, Mumbai, and Singapore. Founded in 2009, we have over 1,600 customers, including 16 of the top 20 pharmaceutical companies.
TraceLink's digital network is used by more than 290,000 Healthcare and Life Sciences entities around the world to digitalize supply chain operations between trading partners to create the visibility required to protect the medicines that patients rely on to lead healthier lives.
TraceLink is recognised as an industry leader by Gartner and IDC and has won many industry awards, alongside being recognised by Comparably for having a great company culture.
Role overview:
TraceLink is looking for experienced Market Development Representatives (MDR) to join our growing global team. As an MDR, you will work together with our global Business Management, Commercial Operations, and Sales team members to intensely research companies, qualify and mature TraceLink's outbound & inbound leads, and diligently engage prospects to organize meetings with Sales Executives (SEs) and Account Executives (AEs).
This role is for a highly motivated individual who will be focused on generating qualified opportunities for TraceLink's new logo acquisition team - clinical companies planning for their first product launch. This individual will act as a Market Development Representative (MDR) to perform outbound prospecting for targeted accounts, working in conjunction with the Sales Executives in each territory (US, EMEA, APAC) assigned to the MDR to set up qualified meetings. You will also need to follow up on MQLs generated from tradeshows, partner-driven events, digital marketing campaigns, and direct inquiries.
Responsibilities:
Understanding of how clinical trials work - different phases, what is studied in the different phases of the trials, and where commercialization fits in
Deeply research prospect accounts through public and private data sources
Constantly monitor public information sources to augment accounts, leads, and opportunities with data to enhance prospecting effectiveness for successful deal closure
Develop personalized strategies for outbound prospecting using email, cold calling, social media, and other channels to engage prospects to increase engagement and leads
Qualify and score inbound leads to identify and prioritize key companies & personas for maximum campaign effectiveness
Quickly follow up on marketing campaigns to create and maintain account intelligence briefs for Sales Executives (SEs) to prepare them for meetings
Leverage teammates (Managers, SEs, and MDRs) to develop targeted lists, call and email strategies, and messaging to drive opportunities and prospecting activities
Work with partners, including Marketing & Sales Operations, and Business Management, to enrich, cleanse, and triage account data
Engage with functions such as Business Management, Marketing, and Sales Development Representatives to understand business priorities
Document activity in Salesforce, report, and present qualitative and quantitative results every week
Qualifications:
0-2 years of Experience in Sales Development, Business Development, or similar roles
Ability to effectively research, qualify, and react to leads and business opportunities
BA/BS or equivalent educational degree
Good to have experience with the Life Sciences industry
Good to have experience with , Marketo, Outreach, or similar applications
Good knowledge of G Suite (Docs, Sheets, Slides) and MS Office
Good, professional communication style through both written and verbal channels
Ability to work in a fast-paced international start-up environment
Ability to work EST shift (18:00-03:00)
Please see the Tracelink Privacy Policy for more information on how Tracelink processes your personal information during the recruitment process and, if applicable based on your location, how you can exercise your privacy rights. If you have questions about this privacy notice or need to contact us in connection with your personal data, including any requests to exercise your legal rights referred to at the end of this notice, please contact Candidate-
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