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Influencer Marketing Executive

2 weeks ago

Agra, Uttar Pradesh, India Oswaal Books Full time ₹ 5,00,000 - ₹ 10,00,000 per year

Job Title: Influencer Marketing Executive

Experience: 1-5 Yrs

Job Location: M.G, Road, Agra

Employment Type: Full Time

Job Description:

Oswaal Books Learning Pvt. Ltd. is a dynamic and innovative publishing company that is looking for a creative Influencer Marketing Executive to join our team. As a specialist in Marketing field, we strive to engage with our audience in unique and effective ways, and influencer marketing plays a crucial role in our strategy.

Key Responsibilities:

  • Research and identify relevant influencers across various social media platforms.
  • Develop and execute influencer marketing campaigns to meet brand objectives.
  • Cultivate and maintain strong relationships with influencers, negotiating partnerships and contracts.
  • Coordinate and manage influencer content creation and distribution.
  • Monitor and analyze campaign performance metrics to optimize strategies and ROI.
  • Stay updated on industry trends and best practices in influencer marketing.
  • Collaborate with internal teams to integrate influencer marketing into overall marketing strategies.
  • Ensure compliance with FTC guidelines and brand guidelines in all influencer collaborations.

Qualifications:

  • Bachelor's degree in Marketing, Communications, or related field.
  • Proven experience in influencer marketing or social media management, preferably in a similar industry.
  • Strong understanding of social media platforms and their respective audiences.
  • Excellent communication and negotiation skills.
  • Ability to think creatively and strategically to ideate compelling campaigns.
  • Detail-oriented with strong organizational and project management skills.
  • Proficient in analytics tools to track and measure campaign performance.
  • Familiarity with influencer marketing platforms and tools is a plus.

Interested candidates can share their resume