Key Account Executive

3 days ago


Mumbai, Maharashtra, India Cartel and Bros LLP Full time ₹ 4,50,000 - ₹ 6,00,000 per year

Job Summary

The Key Account Executive – Off-Trade will support the execution of sales and visibility initiatives across key retail accounts, including wine shops, modern trade outlets, and state-run corporations. The role will ensure proper order management, in-store activation, branding compliance, and retailer engagement while supporting the Key Account Manager in driving business growth.

Key Responsibilities

  • Sales Support & Order Execution Assist in achieving monthly sales targets by coordinating order booking, stock movement, and placement at key retail outlets.
  • Retailer Relationship Management Build strong working relationships with wine shop managers and floor staff to ensure visibility, push, and brand preference.
  • POSM & Branding Implementation Ensure timely deployment and upkeep of point-of-sale materials (standees, wobblers, danglers, signage) as per brand guidelines.
  • Stock & Display Audit Regularly visit outlets to monitor product availability,stock rotation, shelf positioning, and competitive presence.
  • Market Intelligence Track promotions, pricing, and branding activities of competing brands and share insights with the reporting manager.
  • Reporting & Documentation Maintain accurate records of visits, order volumes, branding implementation, and campaign performance.

Key Skills

● Strong interpersonal and communication skills

● Basic understanding of sales, distribution, and retail channel dynamics

● Familiarity with point-of-sale branding and field execution

● Proficient in MS Excel and reporting formats

● Field-ready mindset with the ability to work independently

● Good follow-up and coordination skills

Educational Qualifications

● Bachelor's degree in Marketing, Business Administration, or related field

● MBA preferred

● Certification in Trade/Brand/Channel Marketing is a plus

What We Offer

● Competitive salary and incentive structure

● Travel and fieldwork allowances

● Opportunity to work with a fast-growing premium alcobev company

● Professional development and growth opportunities

● Exposure to national brand building and regional expansion

● Competitive salary and incentive structure

● Travel and fieldwork allowances

● Opportunity to work with a fast-growing premium alcobev company

● Professional development and growth opportunities

● Exposure to national brand building and regional expansion

Job Type: Full-time

Pay: ₹30, ₹50,000.00 per month

Benefits:

  • Health insurance
  • Paid time off
  • Provident Fund
  • Work from home

Work Location: In person


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