Email Marketing Executive
2 days ago
Company Description
ISKPRO INC. is a full-suite digital solutions company that specializes in design, development, and online marketing services for businesses. We provide end-to-end services, from website and mobile app design to back-end operations, user experience, campaign management, and maintenance. As a one-stop shop, our goal is to create impactful digital footprints that elevate brands and drive sales through high-quality and innovative solutions.
Role Description
This is a full-time on-site role for an Email Marketing Executive located in Ghaziabad. The Email Marketing Executive will be responsible for planning, designing, and executing email marketing campaigns aimed at engaging target audiences and driving results. Daily tasks include creating targeted email lists, developing email content and templates, conducting A/B testing, analyzing campaign metrics, and ensuring compliance with email marketing best practices and regulations. Collaboration with design, content, and marketing teams is also an essential aspect of this role.
Qualifications
- Proficiency in Email Marketing, Campaign Management, and A/B Testing
- Experience with Email Automation Tools (e.g., Mailchimp, HubSpot) and Template Creation
- Understanding of Analytics and Metrics such as Open Rates, Click-Through Rates, and Conversions
- Strong Copywriting and Content Creation Skills
- Basic knowledge of Target Audience Segmentation and Personalization Techniques
- Knowledge of email marketing regulations such as CAN-SPAM and GDPR compliance
- Strong organizational and time-management skills
- Experience in a related role or industry is a plus
- Bachelor's degree in Marketing, Communications, or a related field
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