Sales Support Specialist

1 week ago

Chennai, Tamil Nadu, India Sequoia Applied Technologies Inc. Full time ₹ 6,00,000 - ₹ 12,00,000 per year
As our Sales Support Specialist, you'll own the early stages of our sales cycle—building a robust pipeline of new business opportunities for our software-services offerings. You'll be a true "hunter," driving outreach via cold calls, emails, LinkedIn, and other channels to secure qualified meetings for our Account Executives. Over time, you'll mentor and help build a small, high-performing lead-gen team around you. Key Responsibilities
  • Pipeline Generation & Outreach
    • Execute high-velocity cold-calling , emailing, and LinkedIn outreach campaigns to targeted prospects
    • Research and identify decision-makers at mid-to-large enterprises in our verticals (Healthcare, Industrial IoT, Manufacturing, Semiconductor)
  • Qualification & Appointment Setting
    • Conduct discovery calls to validate prospect needs and qualify against our solution fit
    • Secure and schedule qualified meetings, handing off warm opportunities to Account Executives
  • CRM & Campaign Management
    • Maintain accurate data in our CRM and prospecting tools (Sales Navigator, Apollo, ZoomInfo)
    • Build and optimize outbound cadences using email-automation platforms
  • Reporting & Continuous Improvement
    • Track and report daily/weekly metrics (calls, meetings booked, pipeline value)
    • Analyze outreach performance and iterate messaging to maximize conversion rates
  • Team Building & Mentorship
    • After demonstrating individual success, support hiring, onboarding, and coaching (optional) of 1–3 junior sales support reps
    • Share best practices across the team and contribute to process documentation
Required Qualifications
  • 3–8 years of hands-on experience in sales support or inside-sales roles, with a track record of building new business pipelines
  • Demonstrated success selling software-services or professional services (e.g., custom development, IoT, QA/testing, AI/ML platforms)
  • Expert in multichannel outreach: cold calls, emails, LinkedIn InMails, and social-selling techniques
  • Proficient with CRM and sales-enablement tools
  • Strong verbal and written communication skills; able to craft concise, tailored outreach messaging
  • Experience any one or two of the vertical markets Healthcare, Manufacturing, Industrial , Semiconductor
Preferred Skills & Attributes
  • Self-starter mentality with a true "hunter" mindset—comfortable with rejection and driven by targets
  • Ability to quickly learn technical solution features and articulate business value to prospects
  • Experience mentoring or leading small teams is a plus
  • Highly organized, detail-oriented, and data-driven in approach to outreach and reporting

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