Area Sales Officer-Bankura

16 hours ago

Durgapur, West Bengal, India Dalmia Bharat Group Full time ₹ 4,00,000 - ₹ 6,00,000 per year
Description

Objective

The purpose of this role is to lead and ensure that the period's sales targets are met, and taking initiative to boost market share and sales in the designated regions. The incumbent is responsible for complete sales reports, invoices, and other documents are delivered under his or her direction. The organization's long-term and short-term goals by taking measures to encourage DCBL's growth and ensure ongoing growth.

Key Responsibilities

1.     Creating sales plans, strategies, and tactics. Customer Coordinate with Technical Support Team for site visits and leverage their expertise to maximize trade/non-trade sales as per requirements.

2.     Maintain cordial relations with Real Estate, dealers, construction companies, end customers to get repeat orders thereby maximizing sales and focus on long-term retention.

3.     Ensure high level of customer satisfaction by way of timely resolution of the customer grievances.

4.     Survey existing and prospective customers at grassroot level within the district to facilitate overall estimation of market size for the business year by the Regional Head Interact and ensure good relations with contractors, using concept selling techniques, highlighting DCBL's quality, prices, and cost of services.

5.     Execute weekly plan and map existing territories and identify new territories to maximize sales in the region

6.     Develop district-specific local campaigns, marketing plans and other effective techniques to generate product awareness and consequently sales Plan and execute site visits with an aim to create a strong push in the market for the company's products.

7.     Utilize CRM for greater visibility, monitoring, performance evaluation and any course correction/ corrective action required

8.     Monitor the fluctuations in sales targets and take preventive/corrective measures to avoid

9.     Monitor the BTL inventory levels at the dealer shops (Point of purchase / sale, promotional items such as danglers, posters etc.) and report the same to the Marketing team as per timelines / plan so that the same could be arranged / procured

10.  Take initiatives to inculcate innovation in selling techniques by adopting new technologies and techniques like cross-selling, opting for sales recording, invoice generation applications/portable machines, social media, etc Handling customer complaints or inquiries.

11.  Generate new leads periodically and ensure regular pitching to them on the existing as well as upcoming products

12.  Ensure initiation and sensitization of the employees towards digitization and automation of the processes

13.  Focus on utilization of advanced business analytics tools to derive key insights critical for the success of the organization.

14.  Self/ Team Development Seek requisite developmental support/ inputs from the leadership and strive for self-development, both functional and behavioural Undergo training as required for team's development Update self-knowledge base to cater the organization need



Knowledge, Skills and Experience

Educational Qualification
MBA/PGDM in Sales/Marketing

Specific Certification (If required)

Experience required for the role

Competency required

·       Plan and execute site visits to increase product awareness and lead to sales.

·       CRM to improve visibility, monitoring, performance evaluation

·       Adopting new technologies and techniques to increase sales.

·       Dealing with client inquiries or grievances

·       Sales Intelligence, Planning and Forecasting

·       Advanced Business Analytics

·       Team development and Leadership skills

·       outstanding sales and negotiation abilities

·       Good planning and organizational skills

·       Sales and Product Knowledge

·       Sales Channel Management

·       Territory Management

·       Self-Motivation and Initiative

·       Analytical and Problem-Solving Abilities

·       Goal-Oriented and Time Management


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