Marketing Analyst

2 weeks ago

Bengaluru, Karnataka, India GrowthSchool Full time ₹ 10,00,000 - ₹ 12,00,000 per year

About Growth SchoolGrowth School is a Bengaluru-based professional development platform on a mission to help individuals become top 1% professionals in their fields. We empower learners by connecting them directly with industry-leading experts—people who are already doing the jobs they aspire to do tomorrow.About the RoleWe are seeking a Marketing Analyst (3+ years experience) with strong expertise in AI-driven analytics and automation. The ideal candidate is not only data-driven but also proficient in leveraging AI tools to optimize campaigns, generate insights faster, and improve decision-making. You'll play a critical role in analyzing marketing performance, customer behavior, and market trends to fuel Growth School's growth journey.Key Responsibilities

  • Collect, analyze, and interpret data across campaigns, CRM, paid ads, social, and web analytics.
  • Leverage AI-powered tools (ChatGPT, GenAI analytics platforms, AI dashboards) for faster insights, reporting, and trend forecasting.
  • Build and automate dashboards/reports to track KPIs, campaign performance, and ROI.
  • Conduct competitor and market research using both traditional and AI-driven methods.
  • Drive customer acquisition, retention, and engagement through data-backed strategies.
  • Partner with cross-functional teams (Content, Product, Sales) to align insights with business objectives.
  • Lead experimentation, A/B testing, and predictive modelling initiatives.

What We're Looking ForBachelor's degree in Marketing, Business, Economics, Statistics, or related field3+ years of experience in marketing analytics, growth strategy, or business intelligence

  • Strong analytical skills with proficiency in marketing analytics tools (e.g., GA4, HubSpot, Tableau, PowerBI).
  • Familiarity with AI/GenAI platforms for marketing insights.
  • Experience in building dashboards, running experiments, and delivering actionable recommendations.
  • Ability to translate data into strategies that impact growth and revenue.
  • Collaborative mindset with experience working across teams.

Good to HaveKnowledge of AI for predictive modelling, segmentation, and personalizationExperience across multiple digital marketing channels (SEO, SEM, social, email, paid ads)Familiarity with marketing automation platforms and attribution modellingWhy Join Growth School?Shape the future of professional learning in a fast-growing edtech start-upWork with cutting-edge AI and analytics tools in real-world applicationsCollaborate with industry experts and top professionals across domainsCompetitive salary, benefits, and growth-focused work environment

Job Type: Full-time

Pay: From ₹1,000,000.00 per year

Benefits:

  • Health insurance
  • Provident Fund

Work Location: In person

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