Brand Manager

6 days ago

Bengaluru, Karnataka, India ALLEN Career Institute Full time US$ 90,000 - US$ 1,20,000 per year

As a Brand Manager, you will play a key role in shaping and enhancing our brand identity, ensuring consistent and impactful messaging across all platforms. Your responsibilities will include developing and executing brand strategies, writing creative briefs, and overseeing marketing processes to drive brand growth and awareness.

Key Responsibilities:

Brand Strategy Development & Execution:

  • Develop and implement comprehensive brand strategies to enhance brand identity and market position.
  • Define the brand's mission, vision, and values to align with the institution's goals.
  • Create and manage a brand calendar to plan and execute marketing campaigns and initiatives.

Campaign Management:

  • Plan, execute, and oversee marketing campaigns to promote the brand and drive enrollment.
  • Monitor campaign performance and adjust strategies as needed to achieve desired outcomes.

Brand Messaging and Communication:

  • Develop and maintain consistent brand messaging across all marketing channels and materials.
  • Ensure that all communication reflects the brand's values and resonates with the target audience.

Creative Brief Writing:

  • Write clear, concise, and compelling creative briefs for marketing campaigns and initiatives.
  • Collaborate with creative teams to ensure the briefs align with brand objectives and messaging.

Content Creation and Management:

  • Oversee the creation of content, including digital, print, and social media, to support brand initiatives.
  • Ensure content aligns with brand standards and engages the target audience effectively.

Lead Generation and Enrollment:

  • Implement strategies to drive student enrollment and generate high-quality leads.
  • Utilize digital marketing channels, CRM systems, and data analytics to track and optimize lead conversion.

Performance Measurement and Reporting:

  • Track key performance indicators (KPIs) to measure the effectiveness of brand initiatives.
  • Prepare and present reports on brand performance, providing insights and recommendations for improvement.

Stakeholder Collaboration:

  • Work closely with internal stakeholders, such as zones, business development, product, and customer service, to align brand initiatives with business objectives.
  • Build and maintain strong relationships with external partners, such as agencies, vendors, and media outlets.

Required Skillsets:

  • Strong analytical skills to interpret market data and derive actionable insights.
  • Excellent project management and process optimization skills
  • Ability to prioritize tasks, manage deadlines, and ensure quality in all deliverables
  • Ability to think creatively and develop innovative marketing ideas and campaigns
  • Ability to work in fast-paced, dynamic environment

Qualifications:

  • MBA from top B-school
  • Proven experience in brand management, preferably in the education sector, telecom, financial services or quick-commerce
  • Minimum 3 years of experience in marketing

  • Brand Manager

    3 days ago

    Bengaluru, Karnataka, India Dots N Hash Full time ₹ 4,00,000 - ₹ 12,00,000 per year

    Company DescriptionDots N Hash is a digital creative solutions agency specializing in brand communication, brand strategy, brand design, influencer marketing, video production, and photography. We provide comprehensive social media services, including social media marketing and consultancy. Our aim is to help brands achieve their goals through innovative and...

  • Brand Manager

    2 hours ago

    Bengaluru, Karnataka, India Vajram Group Full time ₹ 3,60,000 - ₹ 7,20,000 per year

    Brand Manager – Vajram Group (Bangalore)Vajram Group is hiring a Brand Manager to strengthen and elevate our brand through consistent, high-quality organic marketing and content. This role is focused purely on brand-building and content; there is no lead-generation or performance marketing component.Key Responsibilities:• Build and execute strategies to...

  • Brand Manager

    7 days ago

    Bengaluru, Karnataka, India Titan Full time ₹ 6,00,000 - ₹ 12,00,000 per year

    Job Requirements Position: Brand ManagerCompany Name: TitanJob Type: RP (Regular/Permanent)Job Category: Watches & Wearables - PremiumDepartment: Marketing - Watches & WearablesLocation: Bengaluru, Karnataka, IndiaJob Description:To assist in the development the brand strategy implements, track and optimize branding communications initiatives in the to...

  • Brand Manager

    2 weeks ago

    Bengaluru, Karnataka, India Titan Company Full time ₹ 5,00,000 - ₹ 12,00,000 per year

    Job RequirementsPosition: Brand ManagerCompany Name: TitanJob Type: RP (Regular/Permanent)Job Category: Watches & Wearables - PremiumDepartment: Marketing - Watches & WearablesLocation: Bengaluru, Karnataka, IndiaJob Description:To assist in the development the brand strategy implements, track and optimize branding communications initiatives in the to...

  • Brand Manager

    1 day ago

    Bengaluru, Karnataka, India fddb183e-c727-4015-be42-22d42c28bd2d Full time ₹ 3,64,488 - ₹ 10,92,464 per year

    Job Description: Brand Manager (Design-Led, D2C Experience)Location: Sanjaynagar, Bengaluru (On-Site)Full-Time | 3–6 yearsAbout the RoleWe're looking for a Brand Manager who can think in design, speak in brand language, and runcontent + campaigns end-to-end. This person will handle Instagram, YouTube, LinkedIn,collaborations, creators, campaigns, and...

  • Brand Manager

    1 day ago

    Bengaluru, Karnataka, India Corpqlo Clothing Full time ₹ 9,00,000 - ₹ 12,00,000 per year

    Job Title: Brand Manager CORPQLO (New Apparel Line)Location: BangaloreReporting to: Managing DirectorAbout the Role:Corpqlo is launching an exciting new line of apparel focused on corporate wear, scrubs, and yoga clothing etc. We are looking for an experienced and creative Brand Manager to lead this project from concept to market. This role combines...

  • Brand Manager

    3 days ago

    Bengaluru, Karnataka, India Steamupbite Foods Pvt Full time ₹ 9,00,000 - ₹ 12,00,000 per year

    Company DescriptionSteamUp Consumer Pvt. Ltd. aims to make steaming and steam-able products more available for everyone, from seasoned chefs to beginners. By offering frozen food that is ready to steam and ready to eat, SteamUp bridges the gap between delicious and hygienic meals. The company's first product category is momos, featuring a range of unique...

  • Brand Manager

    2 weeks ago

    Bengaluru, Karnataka, India 646cf93b-2354-4814-bfd4-9109f00f6718 Full time ₹ 9,00,000 - ₹ 12,00,000 per year

    Company DescriptionTableside Pantry Pvt Ltd was founded by seven close friends bonded by their love for food and passion for hospitality. Originating as Just Loaf Hospitality LLP, the company has evolved into one of the region's most innovative and forward-thinking culinary enterprises. With a commitment to advancing and shaping the culinary landscape, the...

  • Brand Manager

    2 weeks ago

    Bengaluru, Karnataka, India The Purple Turtles Full time ₹ 5,00,000 - ₹ 15,00,000 per year

    We are Hiring: Brand Manager | BangaloreAre you a dynamic and strategic marketing professional ready to take a lifestyle brand to the next level? We're looking for a Brand Manager to lead growth, positioning, and storytelling for The Purple Turtles.About The Purple TurtlesThe Purple Turtles is a leading home décor and lifestyle brand, born out of a passion...

  • Assistant Brand Manager/ Brand Manager

    2 weeks ago

    Bengaluru, Karnataka, India Vatatree Consulting Full time ₹ 9,00,000 - ₹ 12,00,000 per year

    Assistant Brand Manager/ Brand ManagerJob Description DocumentLocation: BangaloreReports to: Head of MarketingWork Exp : 4-5 years / 5-6 yearsRole & ResponsibilitiesCampaign Development & ManagementUnderstand Brand Strategy and develop 360-degree campaigns for collections and brandawarenessLead 360° campaigns from ideation to execution i.e. films, seasonal...