Real estate digital marketing executive

2 days ago

Bengaluru, Karnataka, India Job Hub Hr Full time ₹ 9,00,000 - ₹ 12,00,000 per year

Company Overview

Job Hub HR is a leading recruitment agency in Bangalore, renowned for its expertise in staffing and recruitment. With a focus on uniting organizations with cutting-edge technology and exceptional talent, Job Hub HR offers comprehensive staffing and recruitment services across India. Based in Bangalore and operating within the human resources services industry, Job Hub HR has 11-50 dedicated employees.

Job Overview

As a Real Estate Digital Marketing Executive at Job Hub HR, you will be responsible for devising and implementing digital marketing strategies to enhance our client's real estate offerings. This full-time, mid-level position is based in Bengaluru, requiring 4 to 6 years of relevant work experience.

Qualifications and Skills

  • Proven expertise in SEO optimization to enhance online visibility and drive organic traffic to the client's real estate listings.
  • Proficiency in Google Analytics for tracking and analyzing website performance, user behavior, and conversion rates to optimize marketing strategies.
  • Strong understanding and experience in social media advertising to effectively promote real estate properties across various platforms.
  • Demonstrable skills in content marketing to create engaging and informative content that captivates the target audience.
  • Experience using email marketing platforms to design, execute, and analyze targeted email campaigns to potential buyers and investors.
  • Knowledge of CRM software to manage customer relationships and streamline interactions with clients and prospects efficiently.
  • Ability to leverage video marketing techniques to create compelling multimedia content that showcases properties effectively.
  • PPC advertising skills are mandatory for this role, as it involves managing pay-per-click campaigns to maximize reach and conversions. (Mandatory skill)

Roles and Responsibilities

  • Develop and implement comprehensive digital marketing campaigns tailored to the real estate sector, focusing on enhancing brand awareness and lead generation.
  • Conduct market research to identify trends, competitors, and target audiences, adjusting marketing strategies accordingly to stay ahead in the market.
  • Collaborate with the creative team to produce high-quality marketing materials that align with client objectives and resonate with the target market.
  • Analyze marketing data and metrics to track performance, generating reports and insights to guide future marketing endeavors.
  • Manage and optimize PPC campaigns to ensure cost-effective advertising that drives qualified leads and meets KPIs.
  • Engage with prospective and current clients on social media platforms, building strong relationships and driving engagement through meaningful interactions.
  • Coordinate with real estate agents and property managers to ensure accurate and enticing presentation of property listings on digital platforms.
  • Stay updated with digital marketing trends and innovations, integrating new techniques to improve marketing efficiency and effectiveness.

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