Affiliate Marketing Manager

Position: Affiliate Marketing Manager

Location:
Delhi NCR (Hybrid Preferred)

Experience:
5–12 Years

Function:
Growth Marketing / Partnerships / Digital Marketing

Industry:
Media-Tech | Creator Economy | Entertainment | Mobile App

About HitFame

HitFame
is an AI-powered entertainment platform revolutionizing how aspiring and established professionals in the industry find work, gain exposure, and build meaningful networks. With a user base of over
150,000+ entertainers
, including
actors, singers, models, photographers, influencers, editors, VFX artists, and production teams
, we're on a mission to become the world's largest digital marketplace for entertainment professionals.

Our Premium and Professional plans unlock job opportunities, casting calls, booking access, verified visibility, and exclusive tools that help users scale their careers — and we're now looking to scale those offerings through strategic affiliate partnerships.

Role Overview

We are seeking an experienced, well-connected, and target-driven
Affiliate Marketing Manager
to lead, grow, and manage our
affiliate and performance marketing partnerships
with a focus on driving conversions for
HitFame Premium and Professional plans
.

The ideal candidate should have strong relationships with
affiliate ad networks, influencer marketing agencies, digital publishers
, and a proven track record of
selling subscription products, services, or mobile apps
via commission-based models.

You will be the key architect behind HitFame's
affiliate-led growth engine
and will collaborate cross-functionally with performance marketing, CRM, partnerships, and content teams to execute high-ROI campaigns.

Key Responsibilities

Affiliate Partnership Development

• Identify, onboard, and manage high-performing affiliates, agencies, influencers, and ad networks to promote HitFame Premium and Professional plans
• Negotiate commission structures, payout terms, tracking mechanisms, and campaign KPIs
• Build relationships with
  CPA, CPL, CPS networks
  , affiliate aggregators, and publisher alliances

Performance-Based Growth Execution

• Plan and execute campaigns across verticals — influencer-based, mobile app installs, paid media affiliates, coupon/deal sites, and entertainment communities
• Track performance across platforms (App, Web) and optimize towards conversion rate, CAC, LTV, and ROI
• Collaborate with paid marketing team to avoid overlap and maximize efficiency

Affiliate Tech & Tracking

• Manage affiliate platforms and dashboards such as
  Impact, Trackier, Admitad, Refersion, Tapfiliate, Post Affiliate Pro
• Integrate
  UTMs, S2S tracking, attribution links, pixel-based monitoring
  across platforms
• Troubleshoot and validate reporting across Google Analytics, Appsflyer, and in-app dashboards

Campaign Analytics & Reporting

• Monitor and report on affiliate performance metrics: leads, activations, retention, churn, and payout economics
• Identify underperforming channels and work with partners to test creatives, landing pages, or offers
• Deliver weekly/monthly reports to internal stakeholders and leadership

Revenue Growth & Funnel Optimization

• Own the affiliate channel P&L for
  Premium & Pro plans
• Collaborate with creative and content teams to deliver high-converting banners, videos, and hooks for affiliate distribution
• Drive
  tiered offers
  , incentive campaigns, contests, and exclusive promo codes for affiliates

Blog & Content Monetization Support

• Work closely with the content team to monetize
  HitFame's blog and news section
  through affiliate partnerships, programmatic ads, and sponsored content
• Introduce entertainment-relevant affiliate offers, job boards, or creator tools that drive revenue via blog traffic

Influencer Affiliate Programs

• Build hybrid models with micro and macro influencers on a commission or fixed+variable basis
• Activate creators across Instagram, YouTube, and LinkedIn to promote Premium offerings
• Build long-term ambassador relationships with entertainment professionals

Required Skills & Experience

• 5–12 years of experience in
  affiliate marketing, performance partnerships, or growth marketing
  for
  apps, subscription products, or e-commerce
• Strong network within
  affiliate agencies, ad networks, and influencer marketing agencies
• Prior experience in
  selling digital subscription plans
  (e.g. OTT, SaaS, EdTech, Creator Tools, etc.) via affiliate channels
• Familiarity with
  tracking platforms
  , mobile attribution (e.g. Appsflyer, Branch), and CRMs
• Demonstrated success in managing
  commission-based models
  with high ROI
• Strong negotiation, project management, and stakeholder communication skills
• Bonus: Experience in the
  entertainment, media-tech, or creator economy space