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Paid Campaigns Manager – Hospital Chain

2 weeks ago


Bengaluru, Karnataka, India Aster DM Healthcare Full time ₹ 1,04,000 - ₹ 1,30,878 per year

Experience: 5+
years' experience in advertising / agency / media houses / healthcare & allied healthcare industry

Reporting:
Administratively to COO and functionally to corporate office / regional brand head

Job Description:

  • Assist brand team and brand head in coordinating and executing company brand promotion activities.
  • Identify innovative business building ideas to increase business prospects.
  • Assist in developing promotional strategies for brand awareness and profitability.
  • Digital first approach to drive brand visibility through Videos and ATL/BTL
  • Provide assistance in developing brand positioning and communication strategies.
  • Manage consumer and trade promotional activities and marketing events.
  • Manage cross-functional teams to execute projects within assigned timelines and budgets.
  • Provide necessary assistance to Marketing Manager in all activities pertaining to brand building.
  • Support Marketing Manager to introduce new products in the market.
  • Work with other business units to execute business plans to meet revenue targets.
  • Execute day to day brand activities within the TAT defined
  • Regular meeting with stake holders for status updates and new job requirements