Social Media Manager – Web3

1 week ago

Hyderabad, Telangana, India Xomiro - HR Solutions Full time ₹ 26,00,000 - ₹ 28,00,000 per year

We're Hiring: Social Media Manager – Web3 & Crypto
-
for our client (Fintech Company)

  • Location: Hyderabad/ Remote
  • Experience: 4+ Years
  • CTC: ₹26 LPA
  • Industry: Web3
  • Apply at: .𝗰𝗼𝗺

Role Overview

We are looking for a
Crypto-Native Social Media Manager
 who lives and breathes Web3 culture. You should be deep in
Crypto Twitter, Telegram, Discord, and emerging Web3 platforms
, engaging in real-time conversations, spotting trends before they break, and driving organic virality. This role requires
a sharp understanding of on-chain narratives, memetic marketing, and influencer dynamics
 within the crypto space.

Key Responsibilities

1. Social Media Execution & Trend Spotting


• Own and manage social media presence across
X (Twitter), Telegram, Discord, Lens, Farcaster, and Instagram
.


• Stay ahead of Web3 trends, breaking news, and industry shifts to craft
real-time reactive content
.


• Utilize
memes, threads, Twitter spaces, and short-form videos
 to drive engagement and virality.

2. Community Growth & Engagement


• Cultivate a highly engaged community on
Telegram & Discord
, ensuring active discussions and rapid response to queries.


• Develop and execute
gamified campaigns
, airdrops, and referral programs to drive retention and advocacy.


• Moderate discussions, manage FUD effectively, and maintain a positive brand reputation in crypto-native spaces.

3. Content Creation & Narrative Crafting


• Develop
highly engaging, narrative-driven content
 that aligns with crypto ethos (think: CT vibes, deep-dive threads, and alpha leaks).


• Leverage
meme marketing, influencer collaborations, and viral storytelling
 to maximize organic reach.


• Write
Twitter threads, memes, community updates, and educational content
 that resonate with DeFi, NFTs, and L2 audiences.

4. Paid Growth & Performance Tracking


• Run
targeted paid campaigns on Twitter, Reddit, YouTube, and Telegram
 tailored to Web3 users.


• Track analytics using
Dune, Nansen, and Twitter insights
, iterating content strategies based on performance.


• Work closely with
Web3 influencers, KOLs, and DAOs
 for co-marketing initiatives.

What You Bring

1. 
Crypto-Native Mindset
 – You're deeply involved in
Crypto Twitter, Telegram alpha groups, and Discord servers
.

2.
Content Virality Skills
 – You can
craft meme-driven narratives, viral tweets, and Twitter threads
 that gain traction.

3.
Community-First Thinking
 – You understand
how decentralized communities operate
 and can nurture them effectively.

4. 
Platform Mastery
 – Expertise in
X (Twitter), Telegram, Discord, Reddit, YouTube, Lens, and Farcaster
.

5. 
Basic Design & Video Editing
 – Ability to create quick social assets using
Canva, CapCut, or Figma
.

6. 
Paid Ads Knowledge
 – Familiarity with
Twitter Ads, Reddit Ads, and crypto-specific ad platforms
 is a plus.

Preferred Experience

1. Prior experience managing social media for
crypto exchanges, DeFi protocols, NFT projects, or L2 solutions
.

2. Understanding of
on-chain metrics, wallets, and trading psychology
.

3. Experience with
Web3 analytics tools
 (Dune, Nansen, Messari).

4. Connections with
crypto influencers, KOLs, and thought leaders
.

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