Partnerships and Events Marketer
1 week ago
Recruiterflow is an AI-first RecOps platform built for ambitious agencies. We offer an integrated ATS & CRM along with a host of automation features designed to optimize your Recruitment Operations. We're not just building software - we're transforming how recruiting agencies operate. Our platform streamlines hiring into a structured sales process, enabling agencies to close positions faster, engage top talent, and scale with ease. We've secured a spot among the top 5 players in the industry, and our next goal is to break into the top 3 within three years.
We are looking for an experienced Partnerships and Events Marketer to join our squad.
Location: Kormangala, Bengaluru
What You'll Do:
Develop and execute end-to-end event and partner marketing strategies that align with GTM priorities and revenue goals.
Plan and manage a variety of events- owned events, trade shows, conferences, webinars, and partner activations.
Collaborate with channel partnerships and external partners on joint marketing, co-branded content, and integrated campaigns.
Drive multi-channel campaigns (email, social media, paid, and content marketing) to boost registrations, attendee engagement, and lead generation.
Work cross-functionally with sales, customer success, product, and content teams to align messaging and enable follow-ups.
Measure campaign effectiveness (MQLs, pipeline, ROI, CPL) and optimize strategies based on performance insights.
Ensure brand consistency and quality across all event touchpoints and marketing materials.
Manage budgets, vendor negotiations, and logistical details efficiently.
Great If You've Achieved This:
Experience in B2B partnerships, event marketing, or channel marketing within SaaS or enterprise tech.
Proficiency in platforms like HubSpot and partnership management tools.
Skilled in analyzing data for pipeline attribution, lead quality, and ROI measurement.
Able to communicate effectively with sales teams and executives.
Organized and capable of managing multiple marketing initiatives simultaneously.
Experienced in developing adaptive strategies based on data and market shifts.
What You Will Achieve in 90 Days:
Develop a deep understanding of the GTM strategy, target audience, and partner ecosystem.
Audit existing events, campaigns, and partner activities to identify quick wins.
Build strong relationships across sales, customer success, and partnership teams.
Deliver at least one new small-to-mid-scale marketing activation (webinar or co-marketing campaign).
What You Will Achieve in 180 Days:
Execute multiple high-impact partner and event marketing campaigns that directly influence pipeline growth.
Optimize campaign performance metrics and report outcomes to leadership.
Strengthen the brand presence through consistent and engaging event experiences.
Establish scalable event frameworks and partner marketing playbooks for future growth.
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