Content Marketer

1 week ago


Pune, Maharashtra, India ExtraaEdge Full time US$ 90,000 - US$ 1,20,000 per year

Purpose

Drive ExtraaEdge's Marketing Qualified Lead (MQL) funnel & online presence. Amplify its

inbound marketing strategy in alignment with our product positioning, brand image, and

revenue goals.

Your Mission

  1. Lead Generation

○ Generate Marketing Qualified Leads (MQLs) through strategic outbound email

campaigns, blogs and LinkedIn content.

  1. Content Planning & Execution

○ Plan, create, and distribute email copies and landing page content that aligns

with SEO best practices and social media content strategy.

○ Regularly analyze and optimize performance based on KPIs.

  1. Content Creation & Experimentation

○ Develop and test engaging, original content in various formats, including but not

limited to video/audio clips, screenshots, charts, infographics, and surveys.

  1. Community Engagement & Audience Management

○ Track, manage, and actively engage with email subscribers, social media

followers, and industry influencers to build and maintain relationships.

  1. Research & Growth Strategy

○ Continuously research and identify growth opportunities on emerging platforms,

niche communities, and groups to expand ExtraaEdge's reach.

You Have

● Experience: 2-3 years of proven experience as a content writer, social media creator,

and strategist, with a strong focus on the B2B SaaS sector.

● Strategic Acumen: Ability to judge when to innovate versus when to stay the course,

understanding the balance between risk and reward.

● Skills: Exceptional copywriting abilities, and communication skills with strong

collaboration and communication skills.

Good to Have

● Education: Degree in Mass Media or a related field.

● Design Skills: Proficiency in design for visual content creation.

● Personal Brand: An established social media presence or a regularly maintained blog

is a plus.



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